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Implicit Social Cognition mahzarin_banaji@harvard

Implicit Social Cognition mahzarin_banaji@harvard.edu. Social Cognition is Unconscious Ordinary Malleable. “Surely, you can see that the shades of gray in Squares A and B are identical.”. schelling_segregation_model. Speed -- Important Some errors, just fine Belt it out!. Yale

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Implicit Social Cognition mahzarin_banaji@harvard

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  1. Implicit Social Cognition mahzarin_banaji@harvard.edu

  2. Social Cognition is • Unconscious • Ordinary • Malleable

  3. “Surely, you can see that the shades of gray in Squares A and B are identical.”

  4. schelling_segregation_model

  5. Speed -- Important Some errors, just fine Belt it out!

  6. Yale • New Haven • Bulldogs • CT • Blue • Harvard • Cambridge • The Yard • MA • Crimson

  7. Magnitude? Universal? Early? Dissociated? Social Dominance? Predicts? Elastic? Plastic?

  8. implicit.harvard.edu

  9. Some dimensions of human variation Physical Attractiveness Teeth Height/Weight Accent Similarity to self Personality Extraversion Taste/Preferences Beliefs (Politics) • Gender • Age • Race/Ethnicity • Class • Religion • Geographic Region • Nationality • Culture • Sexuality

  10. But …

  11. Self esteem: Crocker and Major Did self-report miss something?

  12. Yamaguchi, S., et al. (2007). Apparent universality of implicit positive self-esteem. Psychological Science. (cf. Crocker & Major’s self-esteem result)

  13. Prediction • Unfriendliness toward African Americans • Unfriendliness toward gay men • Rating a Black author’s essay negatively • Rating a Black applicant for the Peace Corps negatively • Willingness to cut the budget for Jewish or Asian student organizations • Opposition to affirmative action • Discrimination against female job applicants

  14. Green, A. R., et al. (2007). Implicit bias among physicians and its prediction of thrombolysis decisions for Black and White Patients. Journal of General Internal Medicine.

  15. Matthew Nock • Murder/Suicide?

  16. Olsson, A., Ebert, J. P., Banaji, M. R., Phelps, E. A. (2005). The role of social groups in the persistence of learned fear. Science, 309, 785 – 787.

  17.      n.s.

  18. -1000 years ago • -100 years ago • -10/20 years ago

  19. Subliminal Effects (Black > White) 0.1 0.05 % Signal Change 0 -0.05 -0.1 0 2 4 6 8 10 12 14 Seconds Black Sub White Sub Black Supra White Supra Subliminal Amygdala - IAT (Black > White) Correlation 0.5 0.4 0.3 0.2 Subliminal (Black - White) 0.1 0 -200 -100 0 100 200 300 400 500 -0.1 -0.2 IAT Effect (Black - White) Cunningham et. al.

  20. : Supraliminal Activation (A): dorsolateral PFC (B): anterior cingulate (C): ventrolateral PFC

  21. Taking Another’s Perspective Increases Neural Self-referential ProcessingAmes, et al.,Psych Science, 2008

  22. Familiarity • Dasgupta et al. JESP; Banaji, et al. Psych. Inquiry • Not attitude (affect) • Phelps, JoCN; Cunningham, Psych. Science • Salience • Greenwald, et al., JEP:General • Culture, not me • Banaji, Crowder Festschrift • Nosek & Hansen • Meta-analysis of predictive validity • Nosek, JPSP (Math=Me) • Ebert (KKK study) • Mere association • Banaji, Psych. Inquiry

  23. Primates • Babies/Children • Brain

  24. Look at textbook on social cognition for studies involving samples < 18 yrs of age

  25. Objects • Number • Space

  26. Social Cognition?

  27. __________________ * * * ns

  28. IAT Intergroup Bias: ps < .05 Baron & Banaji, 2006

  29. Elastic? • Plastic?

  30. Robert Sapolsky A Natural History of Peace

  31. Neuroplasticity • Rats in enriched environments • Deficits in one brain region • Cab drivers in London

  32. Think of the brain as you do of a more ordinary muscle, a bicep.In your case: That you will work it, is not the issue; what you work it on, is.

  33. Richard Dawkins The Selfish Gene, 1976 Let us understand what our own selfish genes are up to, because we may then at least have a chance to upset their designs, something that no other species has ever aspired to do.

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