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Turning Board Members into Fundraising Leaders Shepherd ’ s Centers of America

Turning Board Members into Fundraising Leaders Shepherd ’ s Centers of America. Karin L. Cox, MFA Co-Founder and Senior Executive Vice President. May 6, 2013 Webinar. Challenges. One or more of the following? Motivating current board Recruiting Top Level Individuals

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Turning Board Members into Fundraising Leaders Shepherd ’ s Centers of America

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  1. Turning Board Members into Fundraising Leaders Shepherd’s Centers of America Karin L. Cox, MFA Co-Founder and Senior Executive Vice President May 6, 2013 Webinar

  2. Challenges • One or more of the following? • Motivating current board • Recruiting Top Level Individuals • Getting on board to “own” vision • Involving individuals in fundraising • Getting members to give generously • Getting members to come to meetings • Dealing with lackluster Board Chair • Finding enough time in the day • Other ________

  3. Why Does it Matter? • WHAT IF YOU HAD: • More hours in the day? • More “you” to go around? • Greater access to key individuals? • More experience? • More influence? • More knowledge? • More shoulders to carry the weight? • More energy for your mission?

  4. An Engaged Board • GIVES YOU: • More hours in the day • More “you” to go around • Greater access to key individuals • More experience • More influence • More knowledge • More shoulders to carry the weight • More energy for your mission

  5. Leadership Characteristics • WHAT YOU WANT IN BOARD LEADERS: • Positive Attitude • Focus • Perseverance • Courage • Accountability • Confidence

  6. Leadership Characteristics • IS WHAT BOARD LEADERS WANT IN YOU: • Positive Attitude • Focus • Perseverance • Courage • Accountability • Confidence

  7. Leadership Begins with You • SIGNS OF STRONG NONPROFIT LEADERSHIP: • Quality service • Vibrant fundraising • Community Support • Fulfilled staff • Engaged Board

  8. Attitude is Everything Pessimism produces energy wasted in excuses for low contributions. Optimism breeds creative thinking, new solutions to challenges, and goals that succeed.

  9. Engaged Volunteer Leadership TIPS FOR GROWING ENGAGEMENT • Spend individual time • Listen more to you talk • Get on the same page • Assume the best (and ignore the worst) • Appreciate • Stay close to the mission

  10. Volunteer LeadershipRecruitment and Retention LOOK FAMILIAR?

  11. Identify • WHO DO YOU NEED TO BE INVOLVED? • Influence • Skills • Connection • Diversity

  12. Qualify WHY WOULD THIS PERSON BE AN EFFECTIVE BOARD LEADER? • Attitude • Interest • Team Player • Accountability • Capacity

  13. Cultivate • WHY WOULD THEY WANT TO BE INVOLVED? • Listen • Be honest • Follow a plan • MAKE SURE THEY KNOW: • You need them • You will use them • You will train them • You will respect their time • You will be accountable • You will set them up for success

  14. Solicit • PICK THE RIGHT TIME TO GET A COMMITMENT • Ask • Wait • Follow up

  15. Appreciate REMEMBER WHY PEOPLE VOLUNTEER . . . BE SURE TO: • Show the impact • Make sure it feels good • Give credit • Develop individual strategies • Celebrate • Build loyalty

  16. Yes, But… THIS WON’T WORK WITH MY BOARD BECAUSE… • Board members are negative and will scare new members away • Board members won’t do anything • Everyone is too busy • All the good ones are taken • I can’t get the right people • We’re not well-known • I’ve tried everything • Other?__________

  17. To Do List BOARD ENGAGEMENT IN 90 DAYS Set goals Focus on priorities Communicate Identify top candidates Develop individual plans Get to know top candidates Involve key prospects Seize the moment-Ask Build long-term relationships Ask them for gifts Help them make a difference Say thank you whenever possible

  18. QuestionsCommentsDiscussion What will you do differently to have more engaged board leaders in 90 days?

  19. SCA Webinar Etiquette In order to make the most of your Q&A experience and be respectful of the presenter, please follow the etiquette tips listed below. • Do not use speaker phone with a mobile device as this creates extra static. • Use the “Mute” button - This will prevent any background noise. When you need to speak simply release the “Mute” button. For most cell phones use *6 to mute and press *6 again to unmute. • If your phone does not have the ability to mute, find a quiet place free of distractions. • If you have a large group attending and you are on speaker phone, please find a quiet location and remind all participants to hold all conversations until after the presentation.

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