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Strategic Identity Invocations in Intercultural Work Contexts Patrice M. Buzzanell Professor & W. Charles and Ann Redding Faculty Fellow President, International Communication Association 2008 . Aim of this Talk.
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Strategic Identity Invocations in Intercultural Work ContextsPatrice M. BuzzanellProfessor & W. Charles and Ann Redding Faculty FellowPresident, International Communication Association2008
Aim of this Talk To display how identities are invoked strategically in workplace and work-life discourse such that the human capacity for resilience is enhanced
Resilience Resilience is a reflex, a way of facing and understanding the world, that is deeply etched into a person’s mind and soul. Resilient people and companies face reality with staunchness, make meaning of hardship instead of crying out in despair, and improvise solutions from thin air. Others do not. This is the nature of resilience, and we will never completely understand it. (Coutu, 1992, Harvard Business Review)
Resilience • What is this human capacity? • What are the bases of resilience? • How can communication contribute to our understandings of human resilience?
Starting Definition for Resilience “the process of reintegrating from disruptions in life” (Richardson, 2002)
Resilience as a Dynamic Communicative Process • Socially constituted through interplay of discourse and Discourse, or cultural formations • Constructed at discourse < -- > material intersections • Typified by several communicative processes that enhance reintegration
Resilience Processes • crafting normalcy • maintaining and using communication networks • putting alternative logics to work • foregrounding positive feelings through emotional labor • reframing life experiences
Resilience Processes • enacting authenticity • exploring and living the meanings and meaningfulness of work and career • embodying courage • creating rhetorics of renewal • strategically invoking identity(ies)
Strategic Identity Invocations • Affirms identity anchors • Invokes identities strategically • Integrates cultural resources • Crafts stories in which individuals/organizations can embed themselves
Affirms Identity Anchors relatively enduring cluster of identity discourses upon which individuals and their familial, collegial, or community members rely when explaining who they are for themselves and in relation to each other.
Invokes Identities Strategically deliberately called upon and used identities consistent with clients’ cultural expectations and marked their identities with certain linguistic choices and practices.
Integrates Cultural Resources portrays humans in a complex social network in ways that give voice to the Caribbean immigrants—Cultural, Moral, and Workplace Stories—by looking hard at the way they articulate their worlds and underlying political dynamics.
(Re)Crafts Identity Stories Continuous recreation of the self as circumstances change in a proactive and self-affirming manner.
Conclusion • Identity integrations in communicative construction of resilience offer opportunity for contributions to human well being when disaster, crises, and personal loss occur. • Thank you for this opportunity!