70 likes | 593 Views
Effective Presentations (to Management). Experiences, tips and tricks. School of Aristotele. Fundamentals of rhetoric. Ethos Defines the speakers character and trustworthiness Logos Reasoning to construct the argument Pathos Influence the audience feelings Convince - Persuade.
E N D
Effective Presentations (to Management) Experiences, tips and tricks School of Aristotele
Fundamentals of rhetoric Ethos • Defines the speakers character and trustworthiness Logos • Reasoning to construct the argument Pathos • Influence the audience feelings Convince - Persuade
Understanding the audience • Does he know what he’s talking about? • Do I understand what he’s telling me? • Do I believe him? • Does he believe in what he’s telling Intelligent Impatient Intuitive
Preparing the messages Situation Complication Setting the scene KeyMessage(s) • To the point • All slides and statements must have a purpose • “So what test” Anticipate questions Supporting facts
Presentation format considerations Use your body language! • Important message conveyor • Expose your Ethos • Expose your Pathos PowerPoint • Steels the attention from you! • Use pictures and models to explain complex things • Don’t make powerpoints as your script!
Experience sharing • Build your guiding coalition network • Top managers hates surprises and uncertainties • Prepare key persons in advance