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Mobile MedlinePlus Health Information On-the-Go

Mobile MedlinePlus Health Information On-the-Go. Loren Frant Head, Health Information Products Unit National Library of Medicine April 21, 2010. MedlinePlus. 831 English 786 Spanish. ~1,000 monographs. 172 tutorials. >1,100 links. ~3500 articles >2,000 images. 44 topics.

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Mobile MedlinePlus Health Information On-the-Go

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  1. Mobile MedlinePlusHealth Information On-the-Go Loren Frant Head, Health Information Products Unit National Library of Medicine April 21, 2010

  2. MedlinePlus 831 English 786 Spanish ~1,000 monographs 172 tutorials >1,100 links ~3500 articles >2,000 images 44 topics 15-20 stories added daily 128 English 5 Spanish Over 100 directories of doctors, hospitals, clinics & libraries Weekly podcast >40 languages >250 topics >3,000 links 2 RSS feeds >1600 email updates 15 English issues 2 bilingual issue

  3. Rapid Growth Mobile Internet Use of Health Information Doubled in the U.S.

  4. Full Site to Mobile Site

  5. App Web Site

  6. Device Diversity

  7. WURFLWireless Universal Resource File

  8. Content

  9. Testing

  10. Testing

  11. m.medlineplus.gov

  12. User Response

  13. User Snapshot 75,000 unique visitors 216,000 page views

  14. Future Plans • Monitor user feedback to improve the site • Add mobile detection technology to the full site • Mobile SEO • Add medical dictionary

  15. Thank You Loren Frant frantl@nlm.nih.gov

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