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Getting Your Message Across in the Media Print, TV, and Radio

Learn how to effectively communicate your message in the media through print, TV, and radio. Discover the power of the written and spoken word and how to craft persuasive arguments. Explore common arguments and learn how to respond to them.

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Getting Your Message Across in the Media Print, TV, and Radio

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  1. Getting Your Message Across in the MediaPrint, TV, and Radio Elizabeth Rosenthal, MD Dermatologist, retired Asst. Clinical Professor Albert Einstein College of Medicine betsyr@optonline.net Samuel Metz, MD Private Practice Anesthesiologist Portland, OR S@SamuelMetz.com

  2. The Written Word:The pen is mightier than the sword Write with the heart; edit with the head.

  3. Letters to the EditorThe secret to writing a good one

  4. The Spoken WordWhat to say and how to respond

  5. 1. Our government cannot run a health care system as efficiently as private business. 2. I should not pay for the health care of people who won’t take care of themselves. 3. We cannot afford to pay for more health care for more people. 4. The U.S. health care system, for all its flaws, is the best in the world. We cannot risk damaging it with deep reforms. 5. Free-market competition will bring insurance prices down. 6. When anyone can seek health care without financial penalty, consumption will increase and so will our costs. 7. The Affordable Care Act will solve everything. 7 Common Rejoinders

  6. Is this Persuasive?

  7. Getting Your Message Across in the MediaPrint, TV, and Radio Elizabeth Rosenthal, MD Dermatologist, retired Asst. Clinical Professor Albert Einstein College of Medicine betsyr@optonline.net Samuel Metz, MD Private Practice Anesthesiologist Portland, OR S@SamuelMetz.com

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