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Augmented Reality Explained

Augmented reality transforms static objects such as a magazine cover or any kind of printed advertisement into an immersive 3D experience using digital overlays.<br>

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Augmented Reality Explained

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  1. Augmented Reality Explained www.mydigitalagency.com

  2. About Us Going beyond the tag of a “Digital Agency”, MDA works with clients in numerous ways to bring about success of their products. May it be providing product or industry focused research, competitor analysis, product development, design appeal or scalability, MDA is constantly evolving its thought process which helps our team come up with resourceful solutions for your needs. Our core values enable us to strive toward becoming the top online marketing agency

  3. Services at MDA • My Digital Agency is the best digital marketing agency where we develop robust digital strategies based on current trends, user behaviour and much more to optimize ROI and capitalize on learning. • Our services include: • Social Media Marketing • Digital Marketing • Content Marketing • Web Design Services

  4. What is Augmented Reality? Augmented reality transforms static objects such as a magazine cover or any kind of printed advertisement into an immersive 3D experience using digital overlays.

  5. Types of Augmented Reality Marker based AR: This technology uses 2D marked based triggers such as, QR code, Barcode or watermark. When the user points the device at one of these markers, it triggers the AR experience in the device. MarklessAR: A markless AR can use any part of the real world to launch an AR experience for the user. The apps that use the AR triggers can use GPS information to trigger AR when the device is at a certain location, or positioned at a certain altitude by the user. The best example of this will be the game Pokémon Go that was launched in 2016.

  6. What is it Used for? Including Information: AR can provide additional information to the users about the object that is being viewed, in a textual form or could be related 3D models and video animation. Virtual Objects: AR helps you communicate with your customers and also allows the user to explore and try on your products. Interactive and Engaging Experience: The AR technology has its novelty that makes the consumer curious and eager to use the same. The craze that has been offered by AR can be realized through Pokémon Go, the game that took over the world by surprise in 2016 and caught everyone’s attention.

  7. The Future In 2012, there were 188 million downloads of AR apps, which by 2017 had gone up to 3.5 billion downloads. The digital marketing industry is booming with limitless possibilities and many more untapped resources that are yet to be brought to their full use. 

  8. www.mydigitalagency.com @InfoMDA Contact Us Here @MyDigiAgency my-digital-agency-llp @mydigital.agency

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