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Strategic Issues of Made in Italy

Università Carlo Cattaneo - LIUC. Strategic Issues of Made in Italy. Course Introducton. Prof. Alessandro Sinatra. AY 2011/2012. AGENDA. a) Main topics; b) Course overview; c) Exam ; d) Project Presentation; e) Lecturers; f) Students ’ role;. MAIN TOPICS.

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Strategic Issues of Made in Italy

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  1. Università Carlo Cattaneo - LIUC Strategic Issues of Made in Italy Course Introducton Prof. Alessandro Sinatra AY 2011/2012

  2. AGENDA a) Main topics; b) Course overview; c) Exam; d) Project Presentation; e) Lecturers; f) Students’ role; .

  3. MAIN TOPICS • - Studying the most important “Made in Italy” industries: Fashion-Textile, Furniture-Design, Food and Engineering. • - Italian industrial districts’ overview with specific reference to the sectors mentioned above; • - Which strategic drivers will affect “Made in Italy” industries in the next years ?

  4. COURSE OVERVIEW • Focusing on industrial districts where the most relevant “Made in Italy” industries are developed ; • - Key concepts: internationalisation and main opportunities created by globalisation’s challenge.

  5. EXAM 1/4 Only for Attending Students (80% lectures): - Written exam at the end of the course; - Thursday, May 4th 2011: the day of the exam; - Readings and basic texts: Notes, slides, companies/guests’ presentations, and any sort of document you are given during the lectures (e.g. FT’s articles); - Recommended textbook: F. G. Alberti, “Entepreneurial Growth in Industrial Districts, four Italian cases” F.G.Alberti, S.Sciascia. C.Tripodi, F.Visconti, Edward Elgar 2008.

  6. EXAM 2/4 ONLY for NON Attending Students (< 80% lectures): • - Oral exam; • - The exam will be hold during the summer session; • Textbooks: • “Entepreneurial Growth in Industrial Districts, four Italian cases” • F.G.Alberti, S.Sciascia. C.Tripodi, F.Visconti, Edward Elgar 2008. • “Management in the fashion Companies” • Saviolo S. and Testa S., Milan: ETAS 2002

  7. EXAM 3/4 WARNING! - Students that have not attended – at least – 80% of the classes will not be allowed to take an “attending students’” exam; - Lecturers will check students’ attendance every lesson; - If a student cannot attend a lesson, he/she must explain the reasons by writing to the lecturer (scroci@liuc.it). If a student does not provide any explanation, he/she will be automatically considered as “absent”.

  8. EXAM 4/4 • For attending students: the final mark will be the result of the following: • 10 % student’s contribution during the lessons; • 60 % written exam; • 30 % pj. presentation.

  9. PROJECT PRESENTATION 1/2 • - Group work (about 6 students); • - Company analysis: you should choose an Italian “Hidden Champion” operating in an industrial district/Italian sector. • - Hidden champion: is a company that has a relevant potential in its sector - without being a leader; • - Students have 20 min. to present the Project (.ppt format + word report) to the class.

  10. PROJECT PRESENTATION 2/2 - Thursday, March 2nd: by this day students must send group participants’ names via e-mail (scroci@liuc.it); - Thursday, April 12th: project presentation’s day; - Project presentation is compulsory for all attending students (it will contribute to the final mark – 30%).

  11. PROJECT PRESENTATION: How to make it ? • Focus on one of the most important “Made in Italy” industries (Fashion, Food, Furniture, Engineering); • 2) Hidden Champion must be a part of an industrial district; • 3) Students should present the following: • - Why have you chosen this company ? • - Company’s analysis; • - Industrial district’s main characteristics; • - Company and Industrial district’s evolution; • - Main findings.

  12. WORKGROUPS.. • As already mentioned, each group is to consist of about 6 students; • A “team leader”will be elected by each group to discuss any topic related to pj. presentation with the lecturers; • For further information about pj. presentation please contact Dott. Stefano Croci at scroci@liuc.it

  13. LECTURERS For any information about Strategic Issues of Made in Italy, please contact: • Prof. Alessandro Sinatra. E-mail: asinatra@liuc.it (visits are by appointment only) • 2) Dott. Stefano Croci. E-mail: scroci@liuc.it (pj. present); • 3) Dott. Fabio Papa. E-mail: fpapa@liuc.it;

  14. STUDENTS Students are asked for.. a) Active participation and punctuality; b) Attending lessons; c) “Effective communication” with the lecturers especially when not attending lessons (please send an e-mail); d) Attending guest presentations.

  15. Strategic Issues of Made in Italy Questions ? Prof. Alessandro Sinatra AY 2011/2012

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