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Why Study This Topic? Connectivity is productivity

Welcome to class of Internet Technology Adoption in Emerging Markets Dr. Satyendra Singh University of Winnipeg Canada www.uwinnipeg.ca/~ssingh5. Why Study This Topic? Connectivity is productivity. ↑ Market size  ↑ growth. Kinds of Connectivity. Internet Technology. Against Education

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Why Study This Topic? Connectivity is productivity

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  1. Welcome to class ofInternet Technology Adoptionin Emerging MarketsDr. Satyendra SinghUniversity of WinnipegCanadawww.uwinnipeg.ca/~ssingh5

  2. Why Study This Topic? Connectivity is productivity • ↑ Market size  ↑ growth

  3. Kinds of Connectivity

  4. Internet Technology • Against • Education • Healthcare • Poverty • Clean water • Housing • For • E-government • E-education • E-health • E-commerce

  5. E-government • Online government information • Grameen phone cellular phone to rural areas B’desh • Corruption • Driving licence • Population database • Democratic system of government • Electronic voting • Tax return  Brazil  90% online tax return • Online government banking  bonds • VoIP technology  Chad, Nigeria, South Africa

  6. E-education • Libraries • Impact on political texture of society • Iraq war  public opinion  legal versus illegal • Online information to farmers  ↓ cost, ↑ profit • Sell products abroad • ↑Efficiency in value chain • Teachers’ interaction with counterparts world • But, cannot address the issue of • Lack of resources • Poorly trained teachers • Overcrowded classes

  7. E-health • Telemedicine • blood pressure and perform EKG • on the Caboclo Indians, Amazon • A doctor at the University of East • Carolina Telemedicine Center • has control over the machine and can • even inflate an armband to take blood • pressure. The information is • transmitted over the Internet to a • doctor, who then videoconferences with the nurse to deliver a diagnosis.

  8. E-commerce: 4 stages  Causal Relationship Transaction Value assessment Probability Online Transaction Interpretation Perception E- commerce (Stages)

  9. E-commerce  4 stages… • Perception • Security features • Easy to trust website • Effective interactivity • Interpretation • Easy to navigate website • Comparative marketing • Flexible return policies

  10. E-commerce  4 stages • Value assessment • Value-added opportunities • Quick loading website • Customization of orders • Transaction • Easy transactions • Seamless transaction • Ability to track orders

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