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HANZE UNIVERSITY GRONINGEN ELPIPL. Introduction. Cristina Herrero Fernández Lecturer Spanish & French Area coordinator: Spain Supervisor internships in Spanish-speaking countries Projectleader Wimba: improve learning languages with computers. School of Marketing & Management.
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HANZE UNIVERSITY GRONINGENELPIPL Introduction
Cristina Herrero Fernández Lecturer Spanish & French Area coordinator: Spain Supervisor internships in Spanish-speaking countries Projectleader Wimba: improve learning languages with computers School of Marketing & Management General information: introduction 2Instituut voor Marketing & Management
School of Marketing & ManagementBachelor of Commerce Majors -Marketing & Sales-International Business & Languages-Small Business & Retail Management Two Expertise Centres - Languages & Cultures - Entrepreneurship & Market School of Marketing & Management General information: School of Marketing & Management 3Instituut voor Marketing & Management
School of Marketing & Management 13. Minor 14. Minor 15. Graduation 16. Graduation 9. Major 10. Major 11. Placement 12. Placement 5. Internal & external analyses 6. Marketing & sales planning 7. Major 8. Major 1. Marketing in the organisation 2. Market & market orientation 3. Marketing policies 4. Major Study programmes: structure 4Instituut voor Marketing & Management
International Business & Languages (1st year winter semester) Option: Spanish, French, German or Italian 1 3ec International Business & Languages (1st year winter semester continued) Option: Spanish, French, German or Italian 2 3ec International Business & Languages (1st year summer semester) Option: Spanish, French, German or Italian 3 3ec International Business & Languages (1st year summer semester continued) Option: Spanish, French, German or Italian 4 3ec School of Marketing & Management 5Instituut voor Marketing & Management
European Language Tasks School of Marketing & Management Spanish 1st year • Spanish 1 : Introducing yourself to a company • Spanish 2 (level A1): Interview with colleagues • Spanish 3 : Presentation about a Spanish speaking company and it’s products. • Spanish 4 (level A2): Fair trade fair 6Instituut voor Marketing & Management
Presentation about a Spanish speaking company and it’s products: The company The products Evaluation Reflection Q&A School of Marketing & Management Spanish 3 7Instituut voor Marketing & Management
Fair trade fair: Sales Letter Placement of order Order Pamphlets Interview with clients during the fair Evaluation Reflection Q&A School of Marketing & Management Spanish 4 8Instituut voor Marketing & Management