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Future of IT… Beyond Technology

Future of IT… Beyond Technology. Rebecca Jacoby SVP and Chief Information Officer, Cisco. Hybrid Private and Public Cloud. New Ways of Working. Virtualization of Knowledge. Video Changes Everything. Core vs. Context. Collaboration Shrinks Time and Space. The Future of IT.

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Future of IT… Beyond Technology

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  1. Future of IT… Beyond Technology Rebecca JacobySVP and Chief Information Officer, Cisco

  2. Hybrid Private and Public Cloud New Ways of Working Virtualization of Knowledge Video ChangesEverything Core vs. Context Collaboration ShrinksTime and Space The Future of IT Everyone and EverythingIs in the Cloud

  3. Past Present Future Impact of Technology on IT Value Technology and BusinessModel Transitions Enabling Business Cost Center Leading with Technology

  4. Base Case Productivity Agenda Growth Agenda 25% 25% 33% 33% 45% 50% 25% 30% 33% Run the Business Grow the Business Change the Business Impact of Economics on IT Value

  5. Technology Process Culture Transformation to a Services Organization • Architecture • Virtualization • Borderless Network • Collaboration • Process and Operations • Investment Planning • Core IT Processes • Organizational Change • Measuring Success • Change Management

  6. Collaboration Virtualization Borderless Network New Way to Work Video Decision MakingAdvantage New BusinessModels Client Experience at Enterprise Scale Secure Mobile Global Architecture: Everything as a Service Data Center to ”Cloud” Network As the Platform

  7. Process: Investment Planning in the Future Strategy Alignment Corporate Alignment Annual Investment Business Partnership IT Portfolio IT Strategic Alignment Architectural Review Value Discussion

  8. Culture: Defining Business Value of IT • Big Bet Oriented • Trade 0ffs: Features/Performance Strategic Growth • Evolve Experience/Preserve Revenue • Acceleration of Business Value Business Experience • Productivity for Business by Reducing Cost Per Use • Benchmarking/Tiered Services Operational Functionality

  9. Value of IT: IT Effectiveness Business Results • Value of Enablement • Time to Enablement • Time to Capability • Time to Scale Strategic Growth • Acceleration of Value • Time/ease to implementation • Time/Cost Saved by Re-Use • Time to Provision a Service Business Experience • Ongoing Cost • Process Cycle Time • Cost/Use of Service • Tiered SLA Operational Functionality

  10. Bringing it All Together IT Services View Client Alternatives Client Experience Partner Space Customer Data B2B Architectural Basis Custom Services External Service Business Service Scope BRD Capability Bill of IT Demo(plus Custom) Identity Management Offer Config Pricing Cost Highest Reuse Drives Down Reuse? Foundation Service Level Risk Integration Reuse Drives Down Viable? Storage “Silver” Virtual Machine Acceleration Time to Capability Slowest Reuse Reduces Fast (Scale?) Network Sell Quote Order Bill Option 2 Option 3 Option 1

  11. Culture: Accelerating Change Organization Leadership Individual IT Change Management Team ITCohorts CareerWorkgroup Strategic Alignment Leading in aServices Organization The “Individual Readiness” Aspect of the Operating Model

  12. Services Organization: Operate and Innovate • Solutions Architects • Domain Architects Innovation Process: Manage Service Framework; Drive Consistency • Enterprise Architecture (Centralized) Operations: 3000 People Make Architecture Happen • Partner Architecture Teams (Federated)

  13. Virtualization Example: How to Gain Value WhilePreparing for the Future • Demonstrating Additional 30% Cost Reduction in Opex Using Cloud and UCS Together Strategic Growth (Innovation) • 15 Minute Provisioning • Robust Virtualization Mindset, 78% of New Requirements Virtualized Business Experience (Business Processes) • DeVirt and Virtualization, 1MW saved over 12 Months, 37% Virtualized Operational Functionality(Coordinated Operations)

  14. Business Intelligence Becomes Decision Making Advantage • Customer Intelligence Center: $470M Incremental Bookings. Global Potential: $5B Over3 Years • Future: Video; IWE Strategic Growth • 30% Reduction in Time to Deliver • Component Quoting Process: Refresh Times cut by 65%; 16X Faster Processing Increases Number of Concurrent Users Business Experience Migration: Re-Point or Re-Engineer • Designed for Re-use, Resiliency, Security • Avoiding $2M/yr in Power; $7M in Capital (CPU, Storage) Operational FunctionalityPhysical Data Model Optimization

  15. Technology Process Culture Transforming to a Service Organization:Global Sales Experience 20,000 Global Sale Employees in 90 Countries and270 Cities • Video Communications • Event Environment • Integrated Workplace • Global Functional Community:Relevant Content, Personalization and Sales Results…Beyond Event • One Cisco, One Sales Community • Virtual Reality Game • Virtualization of Knowledge Global Sales Experience

  16. The Foundational Service Element:Integrated Workforce Experience Key Tenets Future: My View • Headline news • Architectural plays • Sales “Care Abouts”

  17. Employee ViewCollaboration Within the Enterprise Customer/Partner ViewCollaboration Externally Through Cisco.com CollaborateInternally andExternally Future: My View

  18. 6–7 Months 6–7 Months 6–7 Months 6–7 Months IT,Corp Comms, Addnl. Communities Marketing, Finance,Legal Services Sales Manufacturing,Engineering, HR By Leveraging Our IWE Platform, We Will Deliver a Transformational Wayto Work Across 12 Functions in Just 12 Months Q1 FY10 Q2 FY10 Q3 FY10 Q4 FY10 4 MonthsJul 10 7 MonthsLIVE Aug 09 4 MonthsLIVE DEC 09 3 MonthsMar 10 IWE for Sales Manufacturing Engineering, HR IT, Corp Comms Addnl. Communities Marketing, Finance Legal, Services • Core IWE Platform and Services The Value of Cisco’s IWE Implementation:One Third The Cost in One Third The Time Without Leveraging an Integrated Architectural Approach New Functional Services New Functional Services New Functional Services

  19. Global Sales Experience Platform Global Sales Experience (Any Device, Any Where) 20,000 Users, 90 Countries, 88 Continuous Hours Cisco TV,Cisco TelePresence,Video on Demand Global Platformfor Sales Cisco WebExEvent Center Event Site Sales News and Content, Sales Applications,Community Collaboration Event Registration, Agenda, Information Booths, Games, Chat, Live Q&A Sessions Video on Demand, TelePresence, Live Broadcasts Power Session, Interactive Sessions, Live Q&A Identity and Profile Management, Single Sign-on SOA Data Exchange Orchestration Salesforce.com Inter-Cloud Cisco.com Inter-Cloud Integration Apps Integrate Services from Multiple Clouds WeEex.com InXpo.com Community, Calendar, Blog,RSS, Content Rating,Search/Tagging Cisco.com IM, Whiteboard,WebEx Event Center,WebEx Connect WebEx.com Bookings, Opportunities,Commissions, Sales Funnel,Notifications Salesforce.com Event Registration,Agenda, Games,Info Booths InXpo.com Network Infrastructure

  20. Technology Process Culture Our Future… Beyond Technology • Virtualized Architectures that Leverage Internally and Externally Sourced Services will Form a foundation for high value IT • Leading IT Organizations will Adapt Fundamental Processes Beginning with Investment Planning. • Successful IT Organizations will Drive Broad Cultural Changes to take Advantage of Industry Transitions

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