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Plan 2004. Plan 2003 – Recap. Projects Team Create and Manage a Project Support Policy Project Funding / Support Create a Project Monitoring Infrastructure Volunteer Involvement in Projects Project Funding Budgets Marketing Team Vibha Positioning Vibha Branding
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Plan 2003 – Recap • Projects Team • Create and Manage a Project Support Policy • Project Funding / Support • Create a Project Monitoring Infrastructure • Volunteer Involvement in Projects • Project Funding Budgets • Marketing Team • Vibha Positioning • Vibha Branding • Vibha PR & Media Strategy • Vibha Collateral
Plan 2003 – Recap • Fundraising Team • Seed Money Allocation • Event Support – Walk etc • Products, ADP • Local AC Activities • 2004 Planning • Volunteer Relations Team • Assist ACs / Volunteers • Ensure continuity of the volunteer movement • Facilitate better communication • Assist Volunteers in Vibha related roles
Plan 2003 – Recap • IT Team • National Website • Database Infrastructure • Applications and Transaction Management • Patron / Volunteer Intranet • COO • Operational Efficiency • Communication • Planning/Execution Process
2003 – Financial Recap • Plan 2003 • Revenue: $230K, Income: $155K • 2003 Actual (Indicators, not Final) • Revenue: $340K, Income: $280K • Increase over Plan: Rev –48%,Inc –80% • Projects Funded: $48K
Vibha V Sat • V Sat Score (Max 7) • Mean: 5.42, Median: 5, % Below 5: 6.5% • Top Reason for Volunteering • Child Development: 64% • India Development: 13% • Vision, Mission of Org: 10% • Top 3 Reasons for Volunteering for Vibha • Child Development: 77% • India Development: 70% • Vibha’s Mission, Vision: 40%
Plan 2004 – Projects TeamDeliverables • Project Funding – Active • Project Funding Budgets • Project Funding Goals for 2004 – April 2004 • Project Monitoring Mechanism • Project Leads Mechanism - Active • Vibha “Contract Employee” for Southern Projects - Active • Extend “Contract Employee” for other states or appoint an organization – May 2004 Decision • Vibha India Option to be evaluated and structure proposed (along with rest of Exec with other functions considered) – June 2004 (Plan)
Plan 2004 – Projects TeamDeliverables • Volunteer Involvement in Projects • Enhanced communication on Volunteer Visits to Projects • Projects Documentation Team to develop projects content for Website • Adopt a Project • Analyze feasibility of this • Coordinate with Programs and Products Team, Office on mechanism
Plan 2004 – Fundraising TeamDeliverables • Event/AC Account Closure (2003) • Insurance availability for Events for 2004 and 2005 • Budget, Seed Money and Reimbursements approvals for AC events • Simplified Process • Execution • Launch “Penny Drive” (Stretch Goal) • 2005 Event Planning and Ground Work • National Sponsorship Efforts (Stretch Goal) • Look into National Support for Cricket
Plan 2004 – Fundraising TeamDeliverables • Walk National Coordination • Lead Identified – Mukesh Mirchandani (BA) • Walk 2004 planning/execution at Atlanta, Austin, Bay Area, Dallas, Minnesota • Improved Communication w/ reg conf calls • Early budget, seed money approvals • Early IT back end support for registrations, pledge drive and support mechanism • Coordinate National Walk Webpage and standardized template for AC Walk pages • Publicity material including images, copy • Standardized Receipting Mechanism • Design and creation of Walk Memento • T Shirt Design • Coordination of Pledge Drive
Plan 2004 – Programs and Products Team: Deliverables • New Exec Position (3/7/04), Goals to be verified by new Director • Products • Close accounts and inventory for 2003 • Test and deploy Products Shopping Cart • Simple process for Online Sales / Delivery • Products for 2004 • Simple process for managing local inventory and accounts, feedback mechanism • Coordinate Web / Publicity requirements for ACs • National Products Drive (Stretch Goal)
Plan 2004 – Programs and Products Team: Deliverables • ADP • Improved communication with ACs on ADP and sign ups. • Back end receipting mechanism • Bank options – Move to BofA or other based on logistical / financial requirements • Increased Patron Communication – 2 mails per year • Coordinate Publicity Material Requirement for ACs to enable them on achieving sign up goals • Improved FAQ / Forms on vibha.org • National ADP Drive (Stretch Goal)
Plan 2004 – Programs and Products Team: Deliverables • New Initiatives • United Way and Foundations – Process and Mechanisms (Stretch Goals) • Automobile Donation Program • Coordination with Projects Team and Office on “Adopt a Project” Scheme
Plan 2004 – Volunteer Relations Team Deliverables • Volunteer Services • Monthly Newsletters • Pro active follow up with new volunteers (inbound) until they are contacted by AC / Team • Volunteer Portal / Intranet with quick access, for information required by volunteers • Support Services as required / possible
Plan 2004 – Volunteer Relations Team Deliverables • Volunteer Growth • Process for new volunteer orientation across ACs • Support ACs to increase volunteer strength – Documents and Tools • Assign “Volunteer Relations Representatives” to all ACs for communication and activity support • Enable at least six currently inactive ACs to become active • Add at least two new ACs (Stretch Goal)
Plan 2004 – IT Team Deliverables • Regular Support • Enable ACs strengthen their web presence, usage • Admin of accounts, websites • Monitoring/Changing AC Content for Nat’l website • Guidance/support for Applications • Support Projects Team with multi access level document archive • Maintain Projects Website (Tech, not content) • Maintain Volunteer Portal (Tech, not content)
Plan 2004 – IT Team Deliverables • Credit Card Support • Vendor Evaluation and Selection • Online Donations Page • Walk Web Page (Prior to Walk Publicity) • Registrations, Pledge Drive • NPO, Corp Teams (Stretch Goal) • New Vibha.org • Contingent to content from Marketing Team • Products Shopping Cart • Event Ticket Sales Piggy Back (Stretch Goal)
Plan 2004 – Marketing Team Deliverables • Marketing Team Members required! • New Vibha.org • Content development / coordination • Vibha Publicity Material • Vibha Video (5 min) for showing at events • Vibha Marketing Collateral support • Modification of current three fold flier • Other collateral design as required / possible • Vibha PR / Media Activity • India Today Advt (Completed) • Zee TV / Other Ad for Walk (Coordination only) • News Releases to various media
Plan 2004 – COO Deliverables • Exec Activity • Monitor and track progress on all national team deliverables • Fill in on an Ad-hoc basis in functions when required and if possible • Administrative Functions • Ensure Smooth Functioning of Administrative Support • Expense Management • Budgeting • Communication • Ensure that deliverables and priorities are communicated effectively • Communicate Progress on deliverables • Board – Volunteers Interaction
Plan 2004 – COO Deliverables • Organizational Development • Proactively understand Organizational, Patron and Volunteer Needs and ensure that they are addressed or have a plan to address the same • Volunteer Satisfaction issues to be worked on – Reducing “unsatisfactory” experiences by at least a quarter • Vibha India – Task Owner, with deliverables from other teams (Plan due in June 04) • Ensure that Vibha Strategy is well communicated within the organization (April 04, Preliminary) • Plan 2005 • Coordinate (through VRRs) Plan 2005 by end 2004 • Plan 2005 to be announced in the first two weeks of 2005
Plan 2004Revenue Outlook * Not Planned for or Worked towards
Plan 2004Revenue Outlook • Planned Revenue: $266K • Plan Growth over 2003: -22% • Required Growth Rate: 20% • Required to sustain project support • Required Revenue: $408K • We need to work harder to beat our plan • Revenue Target: $408K • Each of us needs to set “Stretch Goals” to make up for the difference of $142K
Plan 2004Revenue Outlook • Possible Sources of Additional Revenue • Foundations, United Ways • Products, ADP (National and AC Level) • New “Programs and Products” Function • AC Sources for Additional Revenue • One or Two additional small events • Booths • Penny Drives
Vibha Priorities – V Sat • Most Critical Goal • Increase Volunteer Strength (37%) • Enhance Brand Identity (22%) • Most Critical Tasks • Marketing Collateral (57%) • Vibha.org (47%) • Increasing Volunteer Strength (58%) • Foundations / Corporations (54%) • Volunteer Intranet (52%)
Vibha Priorities Addressing Them • Increase Volunteer Strength (37%) • Have Regular Meetings • Advertise meetings on local bulletin boards as well as on Meetup.com, Sulekha.com etc • Use services of VolunteerMatch.com etc • Update yourac.vibha.org with activities and contact points • Break out activities to granular levels and parse them out
Vibha Priorities Addressing Them • Enhance Brand Identity (22%) • Local AC Level • Post Fliers at Grocery Stores, Local Bulletin Boards etc • Web Banners on local websites • Booths at events, stores, restaurants • National Level • Vibha Advertisements in National Media (three) • Vibha Press Releases for National and Local Media • Vibha Video for screening at events etc
Plan 2004 Open Discussion: How do we achieve our stretch goals?