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Enrollment Management Update for the Fall 2012 President’s Retreat

Enrollment Management Update for the Fall 2012 President’s Retreat. Recruit, Retain, Complete, and Serve. ChimeIn. There are two ways to submit anonymous questions: Text 370 plus your answer to 1 (818) 334-2958 to ask your questions via SMS. http://link.mnsu.edu/enrollment

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Enrollment Management Update for the Fall 2012 President’s Retreat

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  1. Enrollment Management Updatefor the Fall 2012 President’s Retreat Recruit, Retain, Complete, and Serve.

  2. ChimeIn • There are two ways to submit anonymous questions: • Text 370 plus your answer to 1 (818) 334-2958 to ask your questions via SMS. • http://link.mnsu.edu/enrollment • Please share any question you may have about our Enrollment Plans? http://link.mnsu.edu/enrollment Text 370 plus your answer to 1-818-334-2958

  3. Registration SnapshotComparing August 2, 2011 to August 7, 2012

  4. Enrollment SnapshotComparing August 2, 2011 to August 7, 2012

  5. Historical Fall Enrollment

  6. Developing Our Enrollment Management Plan We aim to identify, recruit, and retain students in order to fulfill our mission and goals.

  7. Our Five-Year Enrollment Trends Since 2007, Minnesota State Mankato has: • Grown by 7.6% in total headcount • Undergraduate enrollment is up 6.6% • Graduate enrollment is up 14.6% • Transfer Student enrollment is up 4.1% http://link.mnsu.edu/enrollment Text 370 plus your answer to 1-818-334-2958

  8. We are changing Since 2007, Minnesota State Mankato has seen our student and pedagogical delivery method change. • Ethnic Minorities grew to be 9.6% of our student body. • International students are now 4.1% of our student body. • Caucasian student enrollment ▼ to 82.2% • Online and off-campus coursework ▲14.3%

  9. Our Region is changing: % Change in HS Graduates by State, 2005-2015

  10. Projected Proportion of Minority HS Graduates, 2014-2015

  11. MnSCU Students are Changing • During past 5 years, Non-Traditional student growth has grown by 3.8% • For the FY ending in 2010: • 23.3% of MnSCU students were 21-24 years old • 21.7% of MnSCU students were 25-34 years old • Most 25-34 age students are place bound

  12. 2012-2017 Enrollment Management Goals Goal One – Increase our four-year graduation rate by 15% by 2017 1.1 Increase First-Time Full-Time Student four-year completion rate incrementally by 3% annually. (Increase from 20% to 35%) 1.2 Increase First-Time Full-Time Transfer Student two-year completion rate incrementally by 2% annually. (Increase from 42% to 52%) http://link.mnsu.edu/enrollment Text 370 plus your answer to 1-818-334-2958

  13. 2012-2017 Enrollment Management Goals Goal Two – Increase our six-year graduation rate for all populations to 65% by 2017 (Currently 49%) 2.1 Increase completion rate incrementally by 3% annually.

  14. 2012-2017 Enrollment Management Goals Goal Three – Increase the first- to second-year retention rate incrementally to 85% by 2017. (Currently 77%) 3.1 Increase first-year student retention incrementally by 2% annually.

  15. 2012-2017 Enrollment Management Goals Goal Four – Increase total student enrollment through recruitment and retention to 17,000 by 2017. 4.1 Increase new undergraduate student enrollment incrementally by 1.5% each year. 4.2 Increase new graduate enrollment incrementally by 2% each year. 4.3 Increase current undergraduate student retention incrementally by 2% each year.

  16. So, What are we doing? • Using our Enrollment Management Model • Expanding our out-of-state recruiting • Hired a Metro-based Admissions Officer • Implementing Recruiting Analytics • Developing partnerships in the Metro area • Implementing early alert systems to help our students • Hiring a Family Program Coordinator to better support and educate families of our students • And we need to do more . . .

  17. OurEnrollment Management Model Retention Recruitment Completion Service Assessment Plan for Measuring Success Strategies for Admissions Marketing & Recruitment Strategies for Retention Strategies for Degree and Certificate Completion Pilot Projects

  18. And, Why are we doing it? • Our Students • Our Mission • Our Strategic Plan • Our Livelihood • 100 in-state undergraduate students = $753,208 annually http://link.mnsu.edu/enrollment Text 370 plus your answer to 1-818-334-2958

  19. Questions, Observations, Fears, Ideas, and Concerns

  20. ChimeIn Questions • https://chimein.mnsu.edu/result/view/370 http://link.mnsu.edu/enrollment Text 370 plus your answer to 1-818-334-2958

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