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Who would be the audience for your product. I SPY. Target Audience.
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Target Audience ‘I spy’ targets mostly teenagers like ourselves and may jump out to more females as that’s the gender of our leading roles. The protagonist as a female character is a selling point to audience. We would ideally first show our film in all my cinemas such as Odeon and showcase. After this ‘Eye Spy’ would be released of DVD for sale in all big retail shops. The stalker/ psychological thriller film ‘Eye Spy’ will be rated at age 15 and over. We have decided this as the style of film would mainly hit the target audience of the younger (15-25) audience. Our film will include some scenes of violence and strong language but there will be no references to drugs, alcohol or sexual nature.
I Spy Our target audience is directed at young people as well as adults and above, as our film includes violence and psychological issues that can be disturbing for younger audiences. • Violence : Our film will include some scenes of violence with Esme fighting against Quella in the climatic scenes. The weapons used in film shows how violent Esme is as a character. • Strong Language: Quella language use, as she uses a lot of swearing words. • Sexual detail : The portrayal of women at the time in the 90th century were women didn’t use to wear short skirts. This shows a bad representation in Quella at the time of which the film was set in.