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University of the Arts London. Biggest Art
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1. LONDON COLLEGE OF FASHION -ENGAGING WITH THE INDUSTRY Dr Julia Wolny
Director of Fashion Business Resource Studio
London College of Fashion
University of the Arts London 1
2. University of the Arts London Biggest Art & Design Educational Institution in Europe
Famous and successful alumni e.g. John Galliano, Alexander McQueen
London College of Fashion one of 5 Colleges of the University of the Arts London
Located in the hub of retail fashion
Strong culture of innovation and creativity
At the forefront of entrepreneurial activities in the fashion and creative industries.
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3. University of the Arts London: Mission 3 To become a truly international University by strengthening our international academic “communities, partnerships and networks and by developing curricula which respond to our global role”
4. British Council Connect Student Mobility projectSri Lanka Joint development of BA Fashion Design
2009 - opportunity for 10 students from the BA Fashion Studies part time programme to develop fashion collections in partnership with students form University of Moratuwa
5. PMI2 Partnership – British CouncilContinuing Professional Development Programme Link between London College of Fashion and University of Moratuwa under PMI2 partnership to jointly deliver an Enterprise programme in Sri Lanka 5
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7. 7 ACHIEVED THROUGH: Providing platforms for industry interaction
E.g. Work Placements & Work Experience
Supporting and developing industry
E.g. Industry Sponsored Curriculum Projects, CPD
Establishing and providing networks
E.g. Industry Advisory Groups
E.g. Industry Seminars
Enhancing LCF enterprise activity and graduate employability
E,g, First Move
8. 8 The Needs of the Stakeholders
9. 9 Industry Interaction Industry contact database
Industrial Advisory Panels
Industry visits
Industry Seminars
Industry Open Days
Industry Recruitment Fair
Employer Guide to Work Placements
Implemented policies & procedures for employer engagement
employer and staff handbooks,
IP and licence agreements
H&S
Quality assurance procedures
Credit-bearing
10. 10 Student Interaction Enhanced support for all students before, during, and after placement
Devised and developed a series of career management seminars and tutorials to support the placement process and the curriculum
Deliver one to one tutorials
Student Guide to Work Placements
Employability and Enterprise DVD
Student Blog Competition
Organised Industry Workshops and Open days to showcase work
Graduate Recruitment Fair
Enterprise Seminars
Student course projects
11. 11 Academic Interaction Developed a closer relationship with courses.
Supported the course directors and course teams.
Not to be seen as a bolt on but integrated into the curriculum that support PPD.
Recognised the differences in the course and the needs of every course director.
Delivered!
12. 12 Work Placements- examples
13. 13 Benefits to Industry Fresh ideas, solutions to real problems
Low cost, low risk investigation of “back-burner” ideas
Identifying talent for employment
Corporate exposure for students
Improving design education at the College
The mental stimulation of interacting with bright, energetic, creative young minds
Networking with other companies and academics at the College.
14. 14 Benefits to Students Introduces students to industry practice
Builds on experiential learning
Develops employability skills
Can focus a students career aspirations
Can get students employment
Enables academics to interface with industry/refresh skills.
Allows for academic consultancy
15. 15 Project Examples Relationship established from first contact to
project agreement over 1 year (approx).
A final year project aimed at securing a range of
international graduate design roles for LCF students.
2d design work (related to the A&F brief set) is submitted by students and aimed at demonstrating clear research and understanding of the brand.
A selection of students are then chosen for interviews conducted in A&F HQ, Columbus, Ohio, US.
Project has now run for the last 3 years and secured approx 6 graduates with international design positions at A&F in Columbus.
16. Responsible Luxury - MCM/LCF collaboration
17. MCM Heritage – Cognac Visetos
18. LCF/MCM @ Harrods
19. MCM/LCF collaboration
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22. Continuing Professional Development ProgrammePMI2 Partnership – British Council Link between London College of Fashion and University of Moratuwa under PMI2 partnership to jointly deliver an Enterprise programme in Sri Lanka 22
23. 23 Connect, Inform, Inspire
Thank you for listening