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Proper Font Selection Can Make a difference. Found on NFIB.com Presented by: Andrew Bedard. Objective. Introduction Article Focus Do’s and don’t of fonts Best fonts to use Consequences of bad fonts. Introduction .
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Proper Font Selection Can Make a difference Found on NFIB.com Presented by: Andrew Bedard
Objective • Introduction • Article Focus • Do’s and don’t of fonts • Best fonts to use • Consequences of bad fonts
Introduction • Choosing the proper font will make a huge impact on readability of documents • Font can be the difference between a good paper and a great paper
Article Focus • Pay careful attention to what fonts are used • Watch the margins • Watch the size of fonts • Watch the type of fonts (Bold, Italics, etc)
Do’s of fonts • Do use a size that is readable throughout the document • This means stick to around 12 point for the body and only go bigger for headers • Do keep margins readable • This means don’t expand the margins to the edge of the page • Do show your documents to others so they can proofread
Do’s of fonts (con.) • Do take desktop-publishing classes to improve your design expertise • Do use the bulleting feature of your word processer • Asterisks don’t look as clean as a bulleted list.
Don’t of fonts • Don’t use italics all throughout the document • That means save italics for things like book titles, periodicals, or quoted material • Don’t put the line spacing too far apart or too close together • That means no more than double spacing and no less than the default • Don’t design your document so that white letters are on top of a dark backround
Don’t of fonts (con.) • Don’t use more than two font styles in one document. • Using more than two fonts makes the document unattractive • Don’t use a font that mimics handwriting in a business document.
Best fonts to use • Overall the best fonts to use in a professional document are the ones most readable • Times, Helvetica, Palatino, New Century Schoolbook, Garamond, Bookman, New York, Geneva, Optima, Courier, and Prestige Elite are all good choices.
Consequences of Bad Font Choice • Choosing the wrong font could result in many results that weren’t intended • Readers may not even finish your document • Some readers may not be able to read it if the font is too small • Choosing a bad font could result in someone not taking your document seriously