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Connecting With Gen Y Using Cornell e C lips Media in the Classroom

Connecting With Gen Y Using Cornell e C lips Media in the Classroom . Jamie Kalousdian Cornell University The Dyson School. October 15th 2010, BTANYS 58th Annual Conference . e Clips database. we have14, 383 video clips. or something like 23 days worth of non-stop viewing. eClips Team.

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Connecting With Gen Y Using Cornell e C lips Media in the Classroom

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  1. Connecting With Gen YUsing Cornell eClips Media in the Classroom Jamie Kalousdian Cornell University The Dyson School October 15th 2010, BTANYS 58th Annual Conference

  2. eClips database

  3. we have14, 383 video clips... or something like 23 days worth of non-stop viewing...

  4. eClips Team Deborah Streeter, Bruce F. Professor of Entrepreneurship Jamie Kalousdian, Director of eClips Media Lab Manuel Lora, Digital Media Expert Kirsten Barker, Metadata Expert

  5. How eClips came about

  6. How eClips came about

  7. How eClips came about *capture *clip *create metadata *upload

  8. Presentation focus: Gen Y - not that you don’t know them Media - the good the bad and the ugly eClips - why and what Best practices in the classroom Shameless plug for our new DVD But... Why was it created? for story and video

  9. Gen Y - not that you don’t know them • Tech Savvy • Would never let the VCR time flash for months or years • Understand device nuances quicker than boomers

  10. Gen Y - not that you don’t know them • Interrupt Driven • Easily distracted to new ideas • Understand device nuances quicker than boomers

  11. Gen Y - not that you don’t know them • Interrupt Driven • Understand the changing nature of technology • Delaying some rites of passage into adulthood

  12. Gen Y - not that you don’t know them • Stay Current • With technology • mp3, phones, computers

  13. Gen Y - not that you don’t know them • Entrepreneurship Generation • Grew up with entrepreneur parents (and then lived • through them being downsized in 2001and 2008

  14. Gen Y - not that you don’t know them • Entrepreneurship Generation • Saw barriers broken due to technology affordability • Don’t know about “clocking out” - always plugged in

  15. Presentation focus: Gen Y - not that you don’t know them Media - the good the bad and the ugly eClips - why and what Best practices in the classroom Shameless plug for our new DVD So... Why was it created? for story and video

  16. Matt Russo Northwestern Mutual • Managing Partner of Northwestern Mutual’s midtown Manhattan office • Discusses personal and professional background • Shares challenges faced during early years as entrepreneur • Shares thoughts on leadership, relationship management and sales • Graduate of Cornell University

  17. Matt Russo - Northwestern Mutual

  18. Stories are powerful

  19. stories are universal, cross boundaries

  20. stories help us define ourselves

  21. stories help us build emotional connections --leading to community

  22. Tom SzakyTerraCycle • Co-Founder and CEO of TerraCycle, producer of the world’s first product made from and packed in waste. • Decided to take leave of absence from Princeton University to pursue company • Discusses inspiration behind founding of TerraCycle and concept of “triple bottom line” • Shares thoughts on risk, entrepreneurship, leadership, business planning, and social responsibility

  23. Tom Szaky - CEO TerraCycle - organic fertilizer

  24. stories are powerful

  25. video and audio are powerful ways to bring storytelling into the classroom (especially the online classroom)

  26. you need something to - Wake Up... your audience Wake Up... their minds Wake Up....conversations, discussions

  27. we find video and audio can capture the audience and renew attention span

  28. Cornell eClips can help you tell stories: • efficiently • involving diverse role models • in a way that can be integrated

  29. before college in college young experienced

  30. Presentation focus: Gen Y - not that you don’t know them Media - the good the bad and the ugly eClips - why and what Best practices in the classroom Shameless plug for our new DVD

  31. key eClips elements

  32. ways to use video • grab and insert • share by email • create playlist • create assignments

  33. with 14, 383 video clips... how do you find your way with so many clips?????

  34. http://eclips.cornell.edu

  35. Presentation focus: Gen Y - not that you don’t know them Media - the good the bad and the ugly eClips - why and what Best practices in the classroom Shameless plug for our new DVD

  36. Introduction to Business Planning • 80 video clips hand picked • by Prof Streeter • Ease of DVD playback for Class

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