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m edia studies

m edia studies. Minds on. Does the media control you?. m edia forms. print. video. phone. internet. Media literacy is. t he skill of experiencing, interpreting/ analyzing and making media products. . Five Core Concepts of Media Literacy. All media messages are constructed.

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m edia studies

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Presentation Transcript

  1. media studies

  2. Minds on Does the media control you?

  3. media forms print video phone internet

  4. Media literacy is the skill of experiencing, interpreting/analyzing and making media products.

  5. Five Core Concepts of Media Literacy • All media messages are constructed. • Media messages are constructed using a creative language with its own rules. • Different people experience the same messages differently. • Media have embedded values and points of view. • Media messages are constructed to gain profit and/or power.

  6. Five Key Questions Who created this ad?

  7. Five Key Questions What techniques are used to attract my attention?

  8. Five Key Questions How might different people understand this message differently from me?

  9. Five Key Questions What lifestyles, values, and points of view are represented in or omitted from this message?

  10. Five Key Questions Why was this message sent?

  11. Ask the Questions • http://youtu.be/R1COVgxlUss • http://youtu.be/nbrMkLYE6-k • http://youtu.be/84bBzAxLXFY

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