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United Way Outcomes For DUMMIES

Learn about United Way's mission, paradigm shift towards outcomes, measuring impact areas, and implementing strategies for better community results.

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United Way Outcomes For DUMMIES

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  1. United Way Outcomes For DUMMIES by “Wisconsin Bob” Coons Finance Support Committee Boy Scouts of America Annual Meeting May 29, 2003 Philadelphia

  2. Chapter I What is the United Way Mission?

  3. TheMission of United Way is: To improve people’s lives by mobilizing the caring power of communities.

  4. Activate community resources to make the greatest possible human impact. Approximately 1,400 community-based United Way organizations. Each is independent, separately incorporated and governed by local volunteers. United Ways:

  5. In 2000/2001, United Way annual campaigns reached a new high of $3.91 billion. United Ways also leveraged almost $1 billion in additional resources---for a total of $4.7 billion-to build stronger communities. United Ways bring communities together to focus on the most important human needs- - -building partnerships, forging consensus and leveraging resources to make a measurable (outcomes) difference.

  6. Impact areas are identified at the local level and vary from community to community and frequently include: Helping children and youth succeed Strengthening and supporting families, promoting self-sufficiency Building vital and safe neighborhoods Supporting vulnerable and aging populations.

  7. Chapter II Outcomes – What are they?

  8. United Way’s emphasis on Outcomes signals a paradigm shift in human services: From - Activities To - Results

  9. Outcomes = Results

  10. Fundamental Outcomes Questions Are you doing good? How do you know you’re doing good? You need to show that what you think you are doing is what you are actually doing. Outcomes are results that you can demonstrate/prove, not just talk about what you think is working. Outcomes produce evidence that a program changes lives. All Dr. Michael Quinn Patton

  11. Outcomes measured must be: Relevant to the core values and mission of the organization. Linked to benefiting the person receiving services. Valuable to stakeholders in the organization. Used in the decision making process to ultimately change and improve the organization.

  12. Numbers Demographics Counts Activities Units of services provided Procedures Badges awarded Etc. Outputs = (Old)

  13. Relevant, measurable things Show that a program or service produces change in an individual Data collected on a regular basis Are best if they can be compared to a national database or trended over time Outcomes = (New)

  14. Effectiveness (Quality) To what extent change takes place in a person from A to B. Best shown when a procedure or technique or professionally delivered service is applied to a person. Most difficult to show when a program is educational, spiritual, advocacy, or growth and development. Measures of Outcomes (Results)

  15. Efficiency (Cost) Effectiveness x $ (or time). Shows that a program is more efficient because it uses less $ (or time) to achieve the same degree of change. Measures of Outcomes (Results) - continued

  16. Satisfaction (Service) Is a self report of a perceived value of a service or change by a recipient. It’s not truly an outcome, but a “marker” for Outcomes. Measures of Outcomes (Results) - continued

  17. The End Result Change Success The Benefit of a service or program to the person or society Outcomes Measurement shows:

  18. Chapter III What are United Way Impact Areas?

  19. National United Way Impact Areas: Basic Needs Strong Families Self-Sufficiency Other Common Local United Way Impact Areas: Safe Environment Personal Well-Being Nurturing Children and Youth Prepared Workforce Etc. United Ways are looking for Outcomes from organizations to improve (Impact) society.

  20. Show the “fit” of agencies to their community vision. Show accountability of the use of dollars by agencies: What United Way gets for $100 invested in an organization “doing good.” Help United Ways raise more money for recipient agencies. Will improve the management of recipient agencies. Help agencies use Outcomes to market their programs themselves to stakeholders and others in order to: Serve more people. Attract additional, non-United Way funding. United Ways feel that demonstrated/ documented Outcomes in specified Impact areas:

  21. Is used by volunteers and staff to determine allocation increases: Program Outcome Rating Consideration of the program’s ability to: Identify Measure Outcome information Report to improve programs. Use United Way’s Overall Program Rating System

  22. Track Record Consideration of a program or agency’s history of: Outcome ratings Quality of service Compliance with requirements Conditions of funding Alignment – of program Outcomes with Impact Areas and community visions. Finances – agency and program financial statements and audits. United Way’s Overall Program Rating System (cont.)

  23. Impact areas that are most universal across the United Way system are: Helping Children and Youth Succeed. Strengthening and Supporting Families. Promoting Self-Sufficiency. Building Vital and Safe Neighborhoods. Supporting Valuable and Aging Populations. National United Way Impact Agenda

  24. Milwaukee United Way’s Continuous Road to Impact  United Way of Greater Milwaukee is a community solutions provider. It brings together people and resources to create measurable change and improve lives in the Greater Milwaukee area. By raising dollars, identifying community needs, and funding programs that can best address those needs, United Way and its collaborative partners work to continuously improve community conditions. Agencies provide United Way funded services United Way analyzes Program Outcomes (Results) and identifies community Impact Areas United Way distributes dollars to agencies Outcomes Measurable Improvement in Meeting Basic Needs, Building Strong Families and Improving Self-Sufficiency in the Greater Milwaukee Community United Way asks for support for agencies Outcomes raise awareness of United Way and its funded programs

  25. Chapter IV Is a Logic Model Logical?

  26. United Way Logic Model Mission or Target Inputs Activities Outputs Outcomes Group to Serve  Initial  Intermediate  Long Term

  27. Draft Scouting Logic Model

  28. Initial Intermediate Long term Length of Outcomes

  29. Strong Families Safe Environment Basic Needs Cub Scouting Boy Scouting See Scoutings Impact for Outcomes Presentations. This Publication has sample logic models for: • Venturing • Scout Reach In each of the following United Way Impact Areas: • Personal Well Being • Nurture Children & Youth • Prepared Workforce & Education

  30. Chapter V Logic Model Examples • BSA Council Louisville, Kentucky • BSA Council Milwaukee, Wisconsin • NAMI • Donna Lexa Art Center

  31. Chapter VI What are the Special Challenges that BSA Councils have in demonstrating their Outcomes?

  32. Not easy to define Not easily observable Not easy to measure Many varied and overlapping programs Long history and strong culture of outputs Accomplished by volunteers Very long term (lifetime) Prevention/Education/Character Building BSA Outcomes are:

  33. Emphasizing Outcomes will change the culture of Scouting and sharpen its focus. What is reported? What is emphasized? What is accomplished? The way things are done (culture). To do well at demonstrating Outcomes (Results) your organization must live them.

  34. “You can’t improve what you don’t measure and You can’t compare what you don’t share” Anonymous

  35. Chapter VII Outcome Resources: • BSA • United Way

  36. Stephen L. Medlicott – Director, BSA Research Service J. Carey Keane – BSA Relationships/Marketing Group Four Harris Interactive Studies: The Values of Men and Boys in America (1995) A Year in the Life of a Cub Scout/Boy Scout/Venturer (1998) Summer Camp Outcomes Study – National Statistics and Localized Survey Results (2001) Volunteer Outcomes Study – Phases I and II BSA National Ad Campaigns of Outcomes Information Faces of the Future With media/speeches kit 2. In Support of Values Ongoing newsletter BSA’s National Research on Outcomes

  37. Chapter VIII What Should BSA Councils do about Outcomes?

  38. Take Outcomes seriously Form a Task Force/Workgroup/Committee Use BSA Professional Staff Use Knowledgeable Volunteers Read/Study/Get Training Plan – Start Early - Practice Work on Outcomes AllYearLong Report Outcome Data throughout The Council Governance structure at same frequency as finances Move the Culture of The Council from old “Quality Unit Council” to new “Outcomes” Culture/Orientation BSA Councils should:

  39. Chapter VIII Credits

  40. United Way of America United Way of Greater Milwaukee Sue Dragisic, President Dr. Michael Quinn Patton Aspen Institute’s Nonprofit Sector Research Fund Independent Sector, Inc. Boy Scouts of America

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