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Learn how Marshall University implemented a unified digital campus solution to enhance service delivery, improve operations, and achieve a significant return on investment.
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A Unified Digital Campus: Marshall University’s Solution Presented by: Terri L. Tomblin-Byrd Bradley Morgan A Unified Digital Campus: Marshall University’s Solution
Agenda • Needs Assessment • Description of Project • The A-Team • Implementation Phases • Portal Maturation • Improvement of the Operation • Benefits Received by Service Recipients A Unified Digital Campus: Marshall University’s Solution
Agenda • Return on Investment • Usage Trends • Summary • Question/Answer A Unified Digital Campus: Marshall University’s Solution
Needs Assessment • November 2000 • customer centered services; a key element in our strategy to remain competitive • several innovative technology-based services including on-line courses and course tools, email, electronic discussion lists, and web-based registration, bill payment, grade entry, etc. • services required a separate authentication process with different authentication credentials and on-going data exchanges A Unified Digital Campus: Marshall University’s Solution
Needs Assessment • November 2000 • Batch updating from one system to another was generally the method used for tying the systems together • MU began evaluating products for a portal solution that would provide a central access point to university resources and services A Unified Digital Campus: Marshall University’s Solution
Description of Project • April 2001 • SCT’s Portal solution was chosen • SCT shipped the Connected Learning Solution software to more than 100 licensed clients • Software installation scheduled • Project participation requests submitted to the community A Unified Digital Campus: Marshall University’s Solution
Description of Project • Technical training in early May 2001 • Project Kick-Off meeting mid May 2001 • Installation of portal system took place in June 2001 • Portal system presented to the Marshall University community for use in August 2001. A Unified Digital Campus: Marshall University’s Solution
Description of Project • Implementation Team • representative from each project stakeholder group • one Project Manager, one Technical Leader, and one Functionality Leader • team members where assigned to one or more subcommittees • Project Manager reported regularly to the Executive Project Sponsors A Unified Digital Campus: Marshall University’s Solution
The A-Team A Unified Digital Campus: Marshall University’s Solution
The A-Team • PEPS: Portal Executive Project Sponsors • Representation from several major project stakeholders responsible for: • Facilitating project progress • Assisting with conflict resolution • Addressing cross divisional planning issues • All policy recommendations come to this group for submission to the ITC for review A Unified Digital Campus: Marshall University’s Solution
The A-Team • PIT:PortalImplementation Team Develop the Project Definition - which defines the tangible activities and decisions surrounding the project. Including: • Project Objectives • Project Description • Project Benefits • Project Scope • Project Deliverables • Project Issues, Constraints and Assumptions • Project Approach and Organization • Project Risk Assessment A Unified Digital Campus: Marshall University’s Solution
The A-Team • Functional Team Lead • Mr. Bradley Morgan • Responsible for: • Defining the Portal’s Functionality, Content, Look & Feel • Defining / resolving integration issues • Serving as project promotion advisors A Unified Digital Campus: Marshall University’s Solution
The A-Team • Technical Team Lead • Mr. Gary Weis • Responsible for: • System installation • System administration • Technical research & planning • Customization tasks • Supporting functional team’s decision-making process A Unified Digital Campus: Marshall University’s Solution
Implementation Phases • PIT decided to implement the portal in two phases • August 2001 • Phase I complete • provided 43,000+ faculty, staff, students, alumni, and affiliates with single sign-on access to e-mail, electronic calendars, administrative self-services, course supplements, chat rooms, message boards, etc. • benefit of real-time data synchronization between Banner and myMU A Unified Digital Campus: Marshall University’s Solution
Implementation Phases • January 2002 • Phase II complete • real-time, bi-directional exchange of data that synchronized the user, course, and grade information shared by SCT Banner with WebCT’s e-learning suite of tools • benefit of access to both WebCT based courses and non-WebCT courses within the portal • advanced technology and education specific IMS standards A Unified Digital Campus: Marshall University’s Solution
Portal Maturation • August 2002 • Portal Enhancements • PDA synchronization • group portal resources to facilitate de-centralized group administration and self registration • group maker capabilities to enhance targeted messaging • course consolidation for those faculty teaching several sections of the same course A Unified Digital Campus: Marshall University’s Solution
Portal Maturation • Spring 2003 • On-line Voting deployed in portal • Student Government elections • Faculty Senate elections • Others • Single sign-on to eVoter accomplished • Fall 2003 • On-line Survey deployed in portal A Unified Digital Campus: Marshall University’s Solution
Improvement of the Operation • Less WebCT Data Administration • More Efficient Communication • Reduced Course Administration • Improved Account Maintenance & Support • Strategic Alignment for Future Portal Trends • Unification and Customer Relationship Model A Unified Digital Campus: Marshall University’s Solution
Benefits Realized by Service Recipients • Aggregation of information and services • Dissemination of information to the right person at the right time • A method of easily turning manual campus services into Web services. • Improved user management to regulate, manage and secure access A Unified Digital Campus: Marshall University’s Solution
Benefits Realized by Service Recipients • Improved customer service • Improved customer satisfaction • Improved productivity by customized content and increased delivery speed for information presented to all constituents A Unified Digital Campus: Marshall University’s Solution
Benefits Realized by Service Recipients • Means for individuals to establish a long-term relationship with the university • Instructors and students can effectively integrate technology into the teaching and learning process without having to know or learn complex systems. The solution can enhance the face-to-face contact our students and faculty appreciate and expect A Unified Digital Campus: Marshall University’s Solution
Return on Investment • Accessibility – online, from anywhere at anytime • Promotes institutions commitment to service and to success of it’s constituents • Provides better communication channels • Provides potential for cost effective recruiting • Enhanced learning environment • Provides service to both traditional and non-traditional learners simultaneously • Increases the odds for improved retention rates • Helps institution remain competitive A Unified Digital Campus: Marshall University’s Solution
Return on Investment • Improved Operation Efficiency • New services • More course • Facility improvements • Enhanced faculty resources • Improved faculty-student, staff-student relationships • Alumni development • Continued learning services A Unified Digital Campus: Marshall University’s Solution
Usage Trends A Unified Digital Campus: Marshall University’s Solution
Usage Trends A Unified Digital Campus: Marshall University’s Solution
Usage Trends A Unified Digital Campus: Marshall University’s Solution
Summary • Many improvements and several benefits • This is just the beginning • A few last words from several myMU enthusiasts A Unified Digital Campus: Marshall University’s Solution
Questions? • Tomblin @marshall.edu • Bradley.morgan@webct.com A Unified Digital Campus: Marshall University’s Solution