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8. Campaigns and Elections Democracy in Action. 8. Learning Objectives. Assess the implications of election rules in the United States. 8.1. Identify problems associated with administering elections and evaluate proposed solutions to those problems. 8.2. 8. Learning Objectives.
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8 Campaigns and Elections Democracy in Action
8 Learning Objectives Assess the implications of election rules in the United States 8.1 Identify problems associated with administering elections and evaluate proposed solutions to those problems 8.2
8 Learning Objectives Explain how congressional elections work and why they are generally not competitive 8.3 Describe the stages in U.S. presidential elections and the differences in campaigning at each stage 8.4
8 Learning Objectives Evaluate the influence of money in American elections and the main approaches to campaign finance reform 8.5 Assess concerns regarding presidential elections and reforms that have been proposed 8.6
Elections: The Rules of the Game 8.1 • Regularly Scheduled Elections • Fixed, Staggered, and Sometimes • Limited Terms • Term Limits • Winner Take All • The Electoral College
Regularly Scheduled Elections Elections held at fixed intervals Party in power cannot change date Congressional elections held on the Tuesday after the first Monday in November of even-numbered year Presidential elections every four years 8.1
Fixed, Staggered, and Sometimes Limited Terms Fixed Terms of Office U.S. Representative = 2 years U.S. Senator = 6 years President = 4 years Staggered Terms of Office All House members run every two years Only 1/3 of Senate also run every two years 8.1
Term Limits President limited to two terms Twenty-Second Amendment Efforts to limit terms of state legislators State-level limits largely adopted in 1990s Proposals for federal office limits defeated by Congress and Supreme Court 8.1
Winner Take All 8.1 • Plurality of votes wins • Majority is not required • Favors moderates • Single-member districts • Usually only one winner per office • In combination with winner-take-all system, virtually • guarantees two-party system • Proportional representation
The Electoral College 8.1 • Electoral system • Number of electors same as number of representatives and senators • Electors vote for candidate who wins state • Candidate with majority of electoral votes wins • If no majority, House of Reps. chooses • Electoral College influences politics • Candidates must win in most populous states • 2000 Election – Al Gore
8.1 Peculiar elections
8.1 TABLE 8.1: 2004, 2008, and 2012 battleground states
8.1 8.1Which office is limited to two four-year terms? • U.S. Representative • Chief Justice • U.S. Senator • President
8.1 8.1Which office is limited to two four-year terms? • U.S. Representative • Chief Justice • U.S. Senator • President
Counting Votes 8.2 • Different types of ballots • Subject to miscounts
8.2 Hanging Chad
Counting Votes 8.2 • Absentee ballots and mail voting • Importance of poll workers • Determining who can vote
8.2 8.2If registered voters are challenged, what are they allowed to cast? • Provisional ballot • Absentee ballot • Ballot by mail • Write-in vote
8.2 8.2If registered voters are challenged, what are they allowed to cast? • Provisional ballot • Absentee ballot • Ballot by mail • Write-in vote
Running for Congress 8.3 • The House of Representatives • Most House races are not competitive • Partisan gerrymandering
8.3 FIGURE 8.1: Safe and competitive House seats, 2000–2010
Running for Congress 8.3 • The Senate • Better financed than House races • Midterm elections
8.3 FIGURE 8.2: Seats gained or lost by the president’s party in midterm elections, 1974–2010
The House of Representatives Mounting a primary campaign Fundraising Personal organization Media visibility Campaigning for the general election More voters than primary Partisanship is more important Name recognition for incumbents and funding 8.3
8.3 Jean Schmidt
The Senate Higher profile Six-year terms Higher cost of Senate campaigns Interest groups often commit more money to competitive races in smaller states 8.3
8.3 Figure 8.3: Rising campaign costs in congressional general elections
The Senate Incumbency advantage Not as great as U.S. House 8.3
8.3 8.3Which of the following is more likely to be elected? • U.S. Senate challenger • U.S. Senate incumbent • U.S. House challenger • U.S. House incumbent
8.3 8.3Which of the following is more likely to be elected? • U.S. Senate challenger • U.S. Senate incumbent • U.S. House challenger • U.S. House incumbent
Running for President 8.4 • Stage 1: The Nomination • Stage 2: The National Party Convention • Stage 3: The General Election
Stage 1: The Nomination Presidential primaries Delegates and superdelegates Various types of primaries “Front loading” 8.4
8.4 Primary debate
Stage 1: The Nomination Caucuses and conventions Delegates selected by party members Strategies Appeal to partisanship in primaries Appeal to moderates in general elections 8.4
Stage 2: The National Party Convention The party platform Defines the direction a party wants to take on policy The vice presidential nominee Choice attracts wide media attention The value of conventions Nomination by petition Must meet each state’s ballot access requirements 8.4
8.4 Senator Marco Rubio at 2012 Republican convention
Stage 3: The General Election Presidential debates “Joint appearance” instead of true debate Television and radio advertising More aggressive in battleground states Target ads to specific audiences 8.4
8.4 Romney ad
Stage 3: The General Election The Outcome State of the economy probably most deciding factor of who wins 8.4
8.4 8.4When is the party platform determined? • In primaries • In caucuses • At the national convention • After presidential nominee is chosen
8.4 8.4When is the party platform determined? • In primaries • In caucuses • At the national convention • After presidential nominee is chosen
Money in U.S. Elections 8.5 • Efforts at Reform • Continuing Problems with Campaign Finance
Efforts at Reform The Federal Election Campaign Act Followed by creation of the Federal Election Commission Bipartisan Campaign Reform Act (BCRA) Soft money Contribution limits and disclosure Independent expenditures 8.5
8.5 FIGURE 8.4: Presidential primary cumulative receipts, 2011–2012 (millions of dollars)
8.5 FIGURE 8.5: Super PACs and million dollar donors
Continuing Problems with Campaign Finance Costly campaigns only for the wealthy Incumbents have the advantage PAC money goes to incumbents 8.5
8.5 TABLE 8.2: Average campaign expenditures of candidates for House of Representatives, 1988–2010 general election
8.5 FIGURE 8.6: How PACs and others allocated campaign contributions to House candidates, 2009–2010
Continuing Problems with Campaign Finance Candidates’ personal wealth Growth in individual contributions and use of the Internet to fund campaigns 8.5