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Environmental Communication at SLU Lars Hallgren Nadarajah Sriskandarajah. EC ‘s professional practice in the coalface of communicative dilemmas conflicting interests joint actions when trying to reach environmental objectives. as we are today. Beginnings in Agricultural Extension
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Environmental Communicationat SLULars HallgrenNadarajah Sriskandarajah
EC ‘s professional practice in the coalface of communicative dilemmasconflicting interestsjoint actionswhen trying to reach environmental objectives
as we are today • Beginnings in Agricultural Extension • Transformed to EC 10 years ago • Only such unit in Europe • Placed in the Department of Urban and Rural Development • Along with Landscape Planning and Architecture, Rural Development, Environmental Impact Assessment, Nature Interpretation • 16 staff today (7 PhDs + 5PhD students) • Performed well in SLU’s Quality and Impact evaluation in 2009 • Strong international network
Environmental communication situated at the point of crises - human-caused threats to both nature and society - failure of institutions to engage adequately with these threats - Cox 2005
Environmental Communication as a way of working with Society’s constructing of Environmental Problems Understanding our Perception of the Environment Negotiating Society’s Responses Reaching out andCreating Change CONSTITUTIVE INSTRUMENTAL
Education for Sustainable Development • As the heating happens: Education for Sustainable Development or Education for Sustainable Contraction? - David Selby 2007 • Message in a bottle: learning our way out of unsustainability – Arjen Wals 2010 • Pluralistic tradition of ESD - Sandell et al.2005 • ESD vs ESDA – Per Sund 2011
Sustainable Development (SD) ESD Sustainable Future Present ESDA Sustainable Development Abilities (SDA)
ECM – Environmental Communication and Management MSc education of relevance for sustainability
The ECM program • Environmental communication • Competence in Sustainbledevelopment • Criticalperspective on Sustainbledevelopment • No complete ”education for sustainabledevelopment” • One year MSc 2007/08 – 2010/11 • Since 2007 four batches of students have taken the ECM program ~80 students • Twoyear MSc from 2011
The role of communication in a sustainable society Dfbgb fgf dgth sfvfe Trgjvv fvcv fvf gff C e.g. RESOURCE B A
Environmental communication – key competence in sustainabledevelopment Dfbgb fgf dgth sfvfe Trgjvv fvcv fvf gff • The sustainable society is dependent on actors coordinating action through communication C e.g. RESOURCE B A
Environmental communication – key competence in sustainabledevelopment Dfbgb fgf dgth sfvfe Trgjvv fvcv fvf gff • The sustainable society is dependent of actors coordinating action through communication • Epistemological assumption: Reality becomes meaningful for human actors through communication C e.g. RESOURCE B A
Environmental communication – key competence in sustainabledevelopment Dfbgb fgf dgth sfvfe Trgjvv fvcv fvf gff • Manipulation of reality is initiated, carried out and recognised through communication • Communication form is essential for quality of decision making and implementation • Level of democracy • Participation • Coordination of knowledge and values • Relations between actors e.g. conflict, collaboration, co-management, violence, discrimination C e.g. RESOURCE B A
Professional roles of EC • Environmental decision making, environmental control and knowledge production • Designing, pursuing and coordinating change campaigns • Process facilitator • Research student in environmental communication
Professional skills in EC • Diagnosing actors’ needs and perception/definition of situation • Professional conversations • Communicative strategies • Process facilitation • Conflict management • Self reflection and meta-reflection • Communication as constitution of society
Learning goals Knowledge and understanding • Process and Conditions for communication, learning, collaboration, participation, democracy, power and conflict in NRM • Systems thinking • Knowledge theory • Facilitation method for collaboration and decision making in NRM.
Learning goals Skills and abilities • Analyse communication processes in NRM • Plan and pursue qualified environmental communicative tasks : • communicative strategy • process facilitator in participative processes • participative, democratic collaboration • Facilitate systemic understanding of preconditions and consequences of change • Project coordination • Conflict management • Cope with unexpected situations
Learning goals Values and perspectives • Demonstrate ability to critically reflect on: • Communicative situations and their influence on NRM • One’s own role in communication situations • Awareness of unpredictability of communication
Pedagogical standpoints • Communication is everywhere • Experience based • Perception, recognition, interpretation • Communication • Systems thinking, social learning, participation and knowledge coordination • Conflict and project management • Theory – Experience – Reflection – Action theory • Problem orientation – problematise representations of reality
Program syllabus Intro to EC– society, social interaction and communicative skills, 15 ECTS Systems thinking and social learning, 15 ECTS Facilitation in project and conflict management, 15 ECTS Communicative strategy, 10 ECTS Communicative theory, 5 ECTS The process of research: Theories and methods 15 ECTS The process of research: Methods, data analysis, and scientific writing 15 ECTS Independent work, 30 ECTS
Some reports from after Education • Coordinator Game management (1) • Environmental strategy coordinator (3) • Environmental inspector (1) • Environmental officer • Process facilitator (2) • Research education (2) • Social security administration (1)
Some feedback from students Hi Lars Greetings to you and the entire Environmental Communication staff of SLU.I am sorry for the silence. I was struggling to adjust myself to the Africa milieu and fortunately I have adjusted. I must say I am very grateful for the cooperative and understanding the EC staff gave to your students. Your efforts are clear because in less than three months here in Cameroon, I got a job with Cameroon Development Corporation (CDC) as the Environmental Officer of the Corporation. CDC is a corporation owned by the government of Cameroon and is involved in the industrial cultivation of banana, palm oil and rubber for export to Europe and North America. It is thanks to your efforts that I am where I am and must assure you people that I will act as an ambassador of SLU in Cameroon. I will keep you inform of all the happenings. Never think you are not doing much for the world because your knowledge goes through the entire continent so you deserve to smile and be proud you are able to deliver the goals of SLU. Stay bless and God bless you all Edmond Yang
Hey SLU friends! Just wanted to send you a BIG thank you for all of your effort working with the EC crew of 2008-2009. I recieved this email (below) after my first faciliation in October and although I made a few mistakes along the way =) I knew what to do because of all of you. ^_^ and now I know even more. Thanks again!! Hope this email finds you well. Cheers! April ------------------------------------------------------------------------------------------ April, Thank you so much for putting the gathering together last night. I am so grateful that I went. Wonderful conversations and helpful connections. There was so much energy and momentum in that room last night, it was inspiring and invigorating. I so look forward to being a part of the future gatherings, finding a name and mission statement, and continuing the energy. I forgot to send you my answers to your questions. I've attached it to this email. Once again, thank you. --Angela Hogg
Hej Lars! Igår presenterade jag uppsatsen för Beatrice. Eftersom hon inte sett något material under processens gång så var jag lite nervös över om uppsatsen skulle vara något hon ville ha. Men hon blev såå imponerad!! Vi satt i 2,5 timme och gick igenom hela uppsatsen och diskuterade. Hon tyckte det var jätteintressant och det är helt klart nånting som kan användas i projektet. Hon vill att jag presenterar resultatet för styrelsen i augusti, och att en sammanfattning läggs upp på deras hemsida med bild på mig. Dessutom vill hon att jag är med och planerar för nästa samverkansmöte som ska vara i november, en heldag med fokus på diskussion. Hon sa till och med att hon ville att jag skulle hålla i det!!! /.../ Hur som helst fick jag ju en rätt ordentlig kick av det här :) Mycket nöjd över det här sista året av mina studier som även har lett till detta! /.../ Med vänliga hälsningar, Pontus
Into the future • What can we gain from this network? • What have we to offer? • Is there any interest?