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Women Lions Recruitment and Retention. PURPOSE AND GOALS. What’s Past is Past – Looking at the Future Most clubs with women grow in size, have more new diversified service activities, and embrace more new fund-raising efforts. Why Focus on Women?. Amendment passed in 1987 Today
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PURPOSE AND GOALS What’s Past is Past – Looking at the Future Most clubs with women grow in size, have more new diversified service activities, and embrace more new fund-raising efforts.
Why Focus on Women? • Amendment passed in 1987 • Today - 229,469 women Lions (as of June 30, 2004) - 16.8% of Lions membership • Comparison: - Lions – 16.8% women - World – 52% women
WOMEN LIONS RECRUITED IN 2003-2004 Worldwide 60,182 U.S. 18,213 Other 41,569 Percent 100 30.4 69.6 NET INCREASE IN VIRGINIA 24-A 62 24-B -1 24-C 35 24-D 12 24-E 20 24-F 25
JUNE 30, 2004MEMBERSHIP IN VIRGINIA DistrictWomenMenTotal 24-A 457 1,569 2,026 24-B 248 1,337 1,585 24-C 428 1,507 1,935 24-D 377 1,466 1,843 24-E 205 1,067 1,272 24-F 218 969 1,187
MEMBERSHIP STATS VIRGINIA2003-2004 • WOMEN – Net increase of 153 • MEN – Net decrease of 277 • TOTAL MEMBERSHIP – Net decrease of 124
Membership July 1- August 30, 2004 DistrictWomenMenWomenMen 24-A 457 1569 453 1558 24-B 248 1337 250 1325 24-C 428 1507 402 1495 24-D 377 1466 368 1446 24-E 205 1067 198 1051 24-F 218 969 219 968 MD 24 1933 7915 1890 7843
Number of ClubsNo Female Members • District 24-A 9 • District 24-B 9 • District 24-C 10 • District 24-D 5 • District 24-E 9 • District 24-F 9 WHAT IS YOUR CLUB’S PROFILE/IMAGE?
Tools Used to Succeed in 2003-2004 • “I am a Lion” Brochure • District Governor’s Award • Women Chairpersons • Waiver of entrance fee
“I am a Lion” • Purpose - Used by Lions to recruit women members • Function - Development, content, tone, and emphasis guided strongly by results of Lions Women’s Workshop Communicating to Women: Brochure
“I am a Lion”(Continued) • Design - High impact • Strong visual presence • Appeals to quality women Lions seek Over 170,000 brochures were distributed in Fiscal Year 2003-04
District Governor Award for Recruiting Women • Sponsored by International President Lee • Pin: Emphasized women and men united in service • Rules: District had to show net increase of 25 women versus same period year ago to qualify.
Women’s Membership Development and Participation Chairpersons • 401 chairpersons appointed in 2003-04 • Position: 3-year term • 77% of districts had Women Chairperson • Average net increase of 23.8 women members for districts with Women Chairpersons
Results • Over 60,000 women recruited as Lions in 2003-04 • A net increase of more than 25,000 women Lions
MD Women Chairpersons What worked • Working as member of MERL team • Appointing sub-district Women’s Chairperson • Working closely with the two to develop strategic plans and improve current activities • Presenting programs and conducting seminars • Publicity • Booths at health fairs and other public events • Social/informal meetings, inviting community women leaders to participate
Women Chairpersons Challenges and Solutions • Providing information and presentions to clubs, districts and multiple districts • Changing mind set of male clubs to add women • Encouraging new clubs to be formed • Cliques in Clubs – rotate seating • Lack of club leadership – organizing leadership training
Women Chairpersons What is being done differently this year? • Expand on the work done last year • Increase number of club visits to raise awareness and initiate plan for women growth • Conduct more panels at conferences/conventions, featuring new women Lions
Women Chairpersons What is being done differently this year? (Continued) • Increase focus on retention of current and new members • Encourage all MERL teams to include women chairperson
POSITIVE ATTRIBUTES FOR MAINTAININGINVOLVEMENT AND INTEREST • Strong leadership at club and district levels • Effective orientation sessions • Great meetings – interesting • Efficiency (no time wasted) • New/innovative ideas • Community-oriented fund raisers • Hands-on community service • Acceptance by all members • Sponsor fulfillment of responsibilities • Immediate involvement in areas of interest
Positive Attributes • Open/friendly, no cliques • Cost – dues are a bargain • Open to family/spouse participation • Value added training in useful skills • Fun • Solid Budget/Finance • Members treated like family
What Do You Think? • Is your club better off today, than a year ago? • If more women were in leadership positions… would more women become Lions? • How do we attract more individuals, regardless of gender, to be Lions? • What should the goals of Lions Clubs International be?
What’s New in 2004-05 • International Officers’ Growth Initiative (IOGI) • Symposium • Continuation of District Governor and Women Chair Recognition
IOGI = International Officers Growth Initiative • Created to increase membership worldwide by 5% (68,400 net gain) • Team – 6 Lion Leaders (IOGI officers), all (33) members of International Board, 746 district governors, 46,000 club presidents, and 1.4 million Lions • IOGI goal will be surpassed if every Lions club has net gain of two
Lions Women’s Worldwide Symposium The purpose of the Lions Women’s Worldwide Symposium Program is three-fold: • to identify new community projects that are of interest to women; • to identify potential members; and • to promote Lions clubs within the community.
Chamber of Commerce American Red Cross Junior Women’s Clubs Americorps Big Brothers/Big Sisters Association of Trial Lawyers of America United Way Girl Scouts American Association of University Women Parent Teacher Student Association (PTSA) Nurses and Physicians’ associations Lions Symposium Partnering with the Community Holding a symposium offers Lions clubs the chance to partner with other service groups in the community, such as:
Symposium Funding Component • The Lions Worldwide Women’s Symposium program funding component • Up to $2,000 to help defer symposium costs • 14 symposiums are budgeted for FY 2004-05
How to apply To receive LCI funding: • Women Chairpersons may apply according to application guidelines and the Rules of Audit outlined in the Symposium Planning Guide (MP101).Memberprog@lionsclubs.org or 630-571-5466, ext. 390 • The guide contains complete details regarding the funding aspect of the program as well as a grant application. • To receive funding, Symposium must be pre-approved by LCI Extension and Membership Division.
Symposium Guide Lions Symposium Guide (MP101) The guide offers step-by-step suggestions for: • determining an event theme • choosing a partner organization • setting a date • finding a location • planning the presentation • inviting speakers • inviting participants • adding additional elements to the event • publicizing the event.
Symposium Guide(Continued) The guide also contains: • an event planning timeline/checklist • suggested presentation schedule • sample publicity materials • an action plan form to help set goals and design programs to meet the needs identified during the symposium
What Do You Think? • What is the next step for LCI? • What are you going to do? • What are you waiting for?