1 / 19

What is it? A simple to use customizable program that is designed to enable the remodeling customer to locate, attract a

What is it? A simple to use customizable program that is designed to enable the remodeling customer to locate, attract and capture more window business. Step 1 Norandex and Atrium Sales Person Identify targets

saleema
Download Presentation

What is it? A simple to use customizable program that is designed to enable the remodeling customer to locate, attract a

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. What is it? A simple to use customizable program that is designed to enable the remodeling customer to locate, attract and capture more window business.

  2. Step 1 Norandex and Atrium Sales Person • Identify targets • Meet with potential targets to review program and determine their level of interest in the program. • A full commitment and desire to use the program works best.

  3. Dealer Profile • Typically a small to medium sized contractor. • Currently offers replacement windows as a product and service offering or is interested in adding replacement windows as an additional offering. • Is interested in growing their replacement window business through sales and marketing. • Does not currently have a sales process for in home selling or would like to add to the one they use now. • May or may not have a dedicated sales person. • Interested in increasing their sales performance in the home to capture more business. • Is open-minded to sales growth and new ideas. • Willing to make an investment of time to increase sales. • Understands the importance of sales and marketing in growing their business. • Interested in enhancing their image with the customer. • Understands the importance of value selling over price selling.

  4. Step 2 Send Program Enrollment form to Cheryl Reid (NX Marketing) Enrollment acknowledgement Welcome letter from the branch – sent to branch from Cheryl. Certificate from branch – sent to branch from Cheryl. 200 free door hangers Norandex offer of Mailbox Marketing mailer introduction. (Optional)

  5. Enrollment form

  6. Welcomeletter.

  7. Step 3 Create a “pitch book/Leave Behind” using the current VIPro Select Energy Savings Pocket Folder for the selected VIPro contractors to use to include but not limited to: • Norandex and/or Contractor company information • VIPro Select certificate • Product brochures – Feature Guide • Energy efficiency information (On folder but could be printed out from http://www.efficientwindows.org/ for dealer’s specific area.) • Performance data (Depending on dealer’s level of comfort with data) • Warranty • Quote sheet

  8. Energy Savings Presentation Folder

  9. Availability of pitch book / leave behind contents Pocket folders have been delivered to each Norandex branch based on zone. Sales materials are available online at the ViewPoint Media site http://viewmedia.atriumwindows.com

  10. Show energy savings using http://efficientwindows.org

  11. Include the appropriate product brochures

  12. Always include the product’s warranty .

  13. The lifetime glass breakage warranty is a great selling point.

  14. Customizable, professional quote form.

  15. Step 4 • Instructional one-on-one meeting on how to use and apply the program. • Introduction to 10-step sales process. • Presentation review of the use and application of the pitch book/Leave behinds created for the dealer.

  16. Step 5 – Optional program enhancements: • Installation training • Sample window • Color sample key chain • Atrium plant tour

  17. Step 6 Follow up

More Related