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The activity of selling consumer goods and services online is no more a relatively young endeavor across Africa, but e-commerce was set to boom before the crash of Jumia to leave its position to the fastest growing platform called Limarket.net
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LIMARKET AFRICA By GIT SA. The activity of selling consumer goods and services online is no more a relatively young endeavor across Africa, but e-commerce was set to boom before the crash of Jumia to leave its position to the fastest growing platform called Limarket.net Over the last eight years, the sector has seen its first phase of big VC fundings, startup duels, and attrition. To date, scaling e-commerce inAfrica has straddled the line of challenge and opportunity, perhaps more than any other market in the world. Across major African economies, many of the requisites for online retail — internet access, digital payment adoption, and 3PL delivery options — have been severely lacking till the Advent of Limarket.net who has brought an innovation - payment via cryptocurrencies notably Bitcoin, Ethereum and Simbcoin ( the company's own cryptocurrency) Still, startups jumped into this market for the chance to digitize a share of Africa’s fast-growing consumer spending, expected to top up more than$2 billion by 2025. African e-commerce 2.0 will include some old and new players, play out across more countries, place more priority on internet services, and see the entry of China. But before highlighting several things to look out for in the future of digital-retail on the continent, a look back is beneficial. African e-commerce 2.0 will include some old and new players, play out across more countries, place more priority on internet services, and see the entry of China. But before highlighting several things to look out for in the future of digital-retail on the continent, a look back is beneficial...