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Introduction to Tourism. Tourism Statistics. Tourism is an export industry 6% of world's export Tourism in the world in 2013 (UNWTO, 2014) 9% of GDP (2-10% range) 1 in 11 jobs Tourism receipts US$ 1.4 trillion 1.08 billion tourists (1.8 billion by 2030). Tourism Statistics.
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Tourism Statistics • Tourism is an export industry • 6% of world's export • Tourism in the world in 2013 (UNWTO, 2014) • 9% of GDP (2-10% range) • 1 in 11 jobs • Tourism receipts US$ 1.4 trillion • 1.08 billion tourists (1.8 billion by 2030)
Tourism Statistics • Tourism in the USA in 2013 (OTTI, 2014): • 2.6% of GDP • 7.6 million jobs (5.6 million direct, 2.2 million indirect) • 1.5 trillion travel & tourism total sales
Tourism as An Activity • Being a tourist • Traveling to and staying outside their usual environments for the purpose of leisure, business and other purposes • Staying over night but not more than one consecutive year (UNWTO, 2010)
Tourism as An Industry • The industry that facilitates tourism movement = tourism system Gunn, 1979
Tourism Motivations • Push factors: person-specific motivations • Influencing why the person wants to go • Why go on holiday? • Why choose a particular type of holiday? • Pull factors: destination-specific attributes • The attraction to a holiday choice • These determine which destination is chosen
Tourist vs. Traveler • Today used interchangeably • Travel in the past • Traveler active, in search of people, adventure, experience • Travel today • Tourist who makes a pleasure trip • An experience became a commodity
Cohen’s Typology of Tourist • Institutionalized • Organized mass traveler • Individual mass traveler • Non-Institutionalized • Explorer • Drifter