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FUNDRAISING “Making it Work”. Overview. Vision Budget Optimization Collaboration Circle of Influence Scholarship. The Basics. Fundraising: Making it Work. Vision. Have a VISION for your organization As it relates to your VISION Develop a game plan for the year
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Overview Vision Budget Optimization Collaboration Circle of Influence Scholarship
The Basics Fundraising: Making it Work
Vision • Have a VISION for your organization • As it relates to your VISION • Develop a game plan for the year • Develop achievable and stretch goals • to bring that VISION to fruition • Know your target audience and/or • the audience that can relate to your • VISION
Establish a budget • Align the budget to support your • VISION • Identify how to impact that budget • via your fundraising efforts • Optimize the budget to ensure • financial success • Create a solicitation packets and/or • executive summaries that represent a • cross reference between your budget • and your VISION BudgetOptimization
The Differentiators Fundraising: Making it Work
Collaboration • Work with other organizations that are internal and external to your network • Identify co-marketing opportunities that can enhance your negotiating power and/or your value proposition • Leverage the Alumni Association resources
Circle ofInfluence • PEOPLE • Research your database • Identify and leverage the Power Players within your own constituency • TOOLS • Track your metrics and your results • Know and leverage your reach via social media
Scholarships • Alumni Association matching (Networks) • Work to build and grow • Reward your efforts by rewarding students
The Questions and The Answers Fundraising: Making it Work