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MAKING GOOD THINGS HAPPEN TOGETHER. WHAT IS THE DEFINITION OF CBD?. C ustomer B usiness D evelopment
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WHAT IS THE DEFINITION OF CBD? Customer Business Development A multifunctional strategy that builds business partnerships with our accounts. Our Customer Teams provide accounts with expertise to improve their sales, market share, and profitability…blah, blah, blah
IN OTHER WORDS, CBD IS… • Persuasive Selling • Headquarter, Store Level, Account Penetration • Multifunctional • Logistics, Marketing, Finance, Human Resources • Analytical • Efficient Assortment, Category Management • Marketing • Promotions, Merchandise Planning
Some Specific Examples … Our first year with Procter and Gamble…
Ray Glaser • Intern, Millstone Coffee Brand – Cincinnati (Jr. Year) • Market Account Manager, St. Louis Market • Sell Corporate (all brands across the company) • Responsible for Merchandise Planning, Marketing Promotions, and Distribution for several key accounts in Missouri and Illinois • Responsible for 5 Market Account Representatives
Chris Haimbach • Account Executive Kroger Team • 1 year of experience Cincinnati • Interned in Philadelphia—Cosmetics • Sell Health, Baby, Fem, Pet, and Food/Beverage to Kroger Cincinnati • Part of Iams Speed Team • In charge of all Kroger New Business Development Baby/Fem Care Launches
What do Functions Like CBD Want in Candidates • Need to be internally motivated and externally focused • LEADERS and those who take initiative • Must be innovative and be willing to take risks • Like working and collaborating with others—multifunctional team work • All majors, sexes, races, and cultural backgrounds
10. The weekend doesn’t begin on Thursday 9. The word “Dean” does not cause partygoers to panic 8. The SRSC doesn’t exist outside of Bloomington 7. Good beer costs more than 15 cents 6. Parking tickets are cheap outside of Bloomington 5. Instead of paying tuition to work, you get paid to work 4. Work ends when you get home 3. No such thing as I-CORE 2. You don’t get to take April off for a bike race 1. Bobby isn’t synonymous with saint everywhere Top 10 Things To Know Before Graduation
P&G CBD Schedule • CBD Open House October 10th 7-9pm IMU State Room East Attire: Bus Casual Interns and Full-time Hires Brief presentation at 7pm • Interviews November 13th & 14th Interns and Full-Time Preferences only Must apply On-Line at ww.pg.com/careers/applynow Chris Haimbach, Account Executive Ray Glaser, Account Manager haimbach.cr@pg.com glaser.ra@pg.com