The presentation of possibilities

1. The presentationof possibilities

2. Company mission It’s not a secret, that in an order to be a successful company at the market, already it is not enough to create a very good product –also need to move quick than market on which you work, inculcating innovations, applying the new instruments of marketing and communication with a client, studying the costumers, in an order to retain them and be for them unique. Exactly for this we created our agency: Create new effective communications between you and by Your clients, taking into account strategy of Your company and market tendencies in an order to do Your business the special

3. Company history PSV Advertising – young marketing agency which was created from subdivision of consulting company PSV System. For today PSV System unites the group of companies of different directions of activities: consulting, marketing, legal services, investments, development and cleaning. Therefore the managers of PSV Advertising a long time work on the market and have a large experience in introduction of publicity and PR campaigns, leading of trade-marketing programs - BTL, TTL, and also event-measures. We know that basis of success is a good team of professionals, each of which is specialist.

4. About agency For today, PSV Advertising is an independent company. We have a project superwaizers in all regional centers and big cities of Ukraine with the team of promoters, merchandizes, and also auditors which conduct monitoring of point-of-sale points. Our partners are the Polish companies of Fresh Wave and Pixel, Ukrainian center of sociological and marketing researches of “Socioinform”, and also Ukrainian media companies, mass medias. All employees of agency pass trainings regularly: Managers - trainings and master-class, take a part in forums, seminars and conferences.

5. Principles of work In our work we always follows by principles like: • Innovations • Custom-tailored servicefor each order • Creative work • Professional work • A choice of optimal instruments of communication for execution well a tasks that you are give for us • Disciplined staff • Responsibility for execution your aims and for results from our work

6. Specialization One of the most perspective directionof marketing communications is trade-marketing. Trade-marketing exist in order to control the market, to control your piece of market place , and accordingly to control the profit through trade representatives. Trade-marketing – it’s complex of marketing, directed to learn about the problems of trade links and their satisfaction, and the main aim of trade-marketing is “to push” a trademark through all trade network to final consumer. As practice shows, the correctly built trade-marketing communications allow to increase the turnover of products and substantially to reduce charges on the direct advertising. Our managers have a large experience in organization and conducting of such programs. Therefore we are ready to develop and realize for you: • Merchandizing programs • Programs of loyalty for marketing channel • Trade Promotion

7. Specialization BTL– It’s one of the best types of direct communication with a consumer. He enables to carry information to the buyers of target audience and has high efficiency due to a direct contact with a client. Also, this type of activity is well combined with other instruments of marketing, that allows to obtain greater efficiency from the programs and reduce charges. We have a qualified team of superwaizers and promoters, which is ready to realize: • Creative promo-actions,samplings, tastings, leafleting (dispensation marketing materials) • Promotions on the exhibitions • Flash-mobs (street actions) • Event-measures

8. Specialization One of determinations of marketing is an art and science of gain, maintenance and union of clients. Exactly for maintenance and growing of clients we offer the programs of loyalty. By the programs of loyalty you will be able to learn Your client: Who is He? How many spend own money? How often does do purchases? What services does use? And than you may: • increase the selling's • increase the efficiency of business • Утримувати і винагороджувати найкращих клієнтів To retain and reward a clients • To form loyalty of clients in relation to a company We know, how to create the effective program of loyalty exactly for Your company. We will help you to understand Your Client, know about him as many as possible, to sell him your product as possible longer

9. Specialization For realization of any marketing strategy is necessary analysis and control. If you want to control the situation, you must own the information. Exactly for this purpose we will conduct for you: • Marketing research (separately, and in context BTL-actions, trade-marketing programs,loyalty programs) • Audit of sales outlets • Mystery shopper All our programs are accompanied by final presentation with detailed photo-report.

10. Specialization Another important instrument of advancement of brand isPR. For today, it not only producing an image, and also forming of consumer idea about the product and company in general. We offer a high-quality PR-services on creation of brand, his advancement and support. We will help you to declare about itself and find your own niche at the market. A collaboration with us considerably will increase recollect about you in the press and will help to form a positive image and authority of Your company. We clearly divide understanding of informative publications and articles of publicity character. The task of PR- department PSV Advertising consists in creation of informative occasions and writing of materials, which without payment will get in the issues of news on TV and radio, and also on the pages of the press. If you will be interested by the direct advertising, PSV Advertising will form the budget promo - campaign and will put into practice. After completion of action PSV Advertising will give the complete report of the executed work, and also analysis of efficiency of PR or publicity campaign.

11. Contacts Always glad to cooperat with you Address Lviv, Chornovola avenue, 63,office.711 Tel./fax8(032) 242-40-23 E-mail: psvadvertising@ukr.net Director Natalia Balagur mob. 8 050 430 21 27 Manager (work with the clients) Roksolana Tokarska mob. 8067 700 42 46 PR-manager: Tetianna Turchyna mob. 8 067 755 26 22