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Social Computing at Work The Consumerisation of Enterprise IT

Social Computing at Work The Consumerisation of Enterprise IT. Dave Coplin Enterprise Strategy Consultant Microsoft Consulting Services. Disclaimer*.

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Social Computing at Work The Consumerisation of Enterprise IT

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  1. Social Computing at WorkThe Consumerisation of Enterprise IT Dave Coplin Enterprise Strategy Consultant Microsoft Consulting Services

  2. Disclaimer* • Forward Looking Statements: The following presentation contains certain predictions and forecasts which may possibly/probably, turn out to be wholly inaccurate. • Utility: The forward looking nature of this presentation is unlikely to provide any information which will prove useful for addressing near term challenges in your business or personal life. • Work In Progress: This is an ongoing piece of work; as such the author reserves the right to right to amend, replace or contradict any premises, argument or logical statements contained herein. • Investment Decisions: Under no circumstances should the information be used to make investment or other life changing decisions. The author’s liability shall not exceed the fee received for this presentation. From: Jonathan Murray Worldwide Technology Officer Microsoft

  3. The Balance of Power Will Change...

  4. Users Will Be In Control

  5. Welcome to the New World of Work!

  6. It’s All About Me...

  7. Social Computing Will Make it Happen! And Change Enterprise IT Forever...

  8. Shifting the Balance of Power

  9. But What Does This Mean?

  10. You’re Not Special Anymore...

  11. Welcome to the New World of Work!

  12. Baby Boomers (b. 1946 to 1964) Veterans (b. 1922 to 1945) Financial Success Company Loyalty “The Millenials Are Coming!” Millennials (b. 1980 to 2000) Generation X (b. 1965 to 1979) Strongly Independent Personalized Work Source:“Get Ready: The Millennials Are Coming!”, Forrester Research, Inc., September 2005

  13. Social Computing at Work

  14. The Third Age Commerce Content Community

  15. The Global Brain Artificial Intelligence Intelligent Agents Enterprise Minds Personal Assistants Semantic Webs Web 3.0 Web 4.0 Semantic Web Connects Knowledge The Metaweb Connects Intelligence Smart Marketplaces Group Minds The “Relationship” Web Ontologies Lifelogs Knowledge Management Decentralised Communities Knowledge Bases Semantic Weblogs Taxonomies Degree of Information Connectivity Enterprise Portals Marketplaces Auctions Wikis Search Engines Community Portals RSS Content Portals Weblogs Web Sites Web 1.0 Web 2.0 Groupware The Web Connects Information Social Software Connects People PIMs Social Networks eMail Databases “Push” USENET Conferencing Pub-Sub File Servers P2P File-sharing IM Degree of Social Connectivity Permission to re-use with attribution to: Nova Spivackwww.mindingtheplanet.net

  16. It’s Already Started...

  17. User Experience SEARCH 6 Months • EDITORIAL • News • Top podcasts • Technical updates • Community highlights • NAVIGATION • Channels • Filters 7000 Users 60,000 Downloads • PODCAST SELECTION • Filters • Search results

  18. There’s More to Come Much, Much More...

  19. http://research.microsoft.com/scg/

  20. SNARF – Email AssistantSocial Network and Relationship Finder • Side bar for peripheral awareness • Multiple Panes • List of people with associated messages • Sorted by relationship • Yellow bars, for visual indication of scale • Double-click on person to see their messages Danyel Fisher, AJ Brush, Andy Jacobs, Marc Smith, Adam Perer, Bernie Hogan http://www.research.microsoft.com/community/snarf

  21. Netscan: A tool for studying threaded conversation repositories Newsgroups Newsgroups The “Message” Authors Authors Threads Threads

  22. The Ties that Blind? Reply-To Network Network at distance 2 for the most prolific author of the microsoft.public.internetexplorer.general newsgroup

  23. Mapping Newsgroup Social Ties Microsoft.public.windowsxp.server.general Two “answer people” with an emerging 3rd.

  24. Distinguishing attributes: • Answer person • Outward ties to local isolates • Relative absence of triangles • Few intense ties • Reply Magnet • Ties from local isolates often inward only • Sparse, few triangles • Few intense ties

  25. Goal: Make SNA easier • Existing Social Network Tools are challenging for many novice users • Tools like Excel are widely used • Leveraging a spreadsheet as a host for SNA lowers barriers to network data analysis and display

  26. Summary

  27. Closing Thoughts • Make technology invisible - Remember, it’s nothing special • Embrace the new mediums but remember the principles you’ve learnt so far • Avoid evolving legislation paralysing progress • Get your heads “in the cloud” • Think function not product Above all, remember this is about the journey, not the destination...

  28. And Finally… Source: xkcd, http://xkcd.com/386/

  29. A Disruptive Influence... www.theenvisioners.com

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