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Green Celebrations A program of Reclaim Your Holidays, an initiative to help Iowans create more meaningful celebrations and reduce ecological footprints Susan Salterberg, UNI and Kristi Cooper, ISU. Green Celebrations. Session 1: Rethinking Holiday Celebrations
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Green CelebrationsA program of Reclaim Your Holidays, an initiative to help Iowans create more meaningful celebrations and reduce ecological footprintsSusan Salterberg, UNIand Kristi Cooper, ISU
Green Celebrations Session 1: Rethinking Holiday Celebrations Session 2: Simplifying Gift-Giving, Food & Gatherings Session 3: Taking Green Celebrations/RYHs to Your Community
Taking it to YOUR Community What inspires, motivates you about “Green Celebrations”?
Review Rethinking Holidays • Ecological impact of consumption • Relationship between satisfaction & “stuff”
Review Simplifying Gift-Giving, Food & Gatherings Resources to help people consume in more sustainable ways and create more meaningful lives.
Taking Green Celebrations to YOUR Community Goal: To Explore Opportunities, Audiences, Messages & Marketing, Challenges, more Resources and create an Action Plan
Green Celebrations Opportunities • Holidays • Religious & cultural • Secular • Governmental • Seasons • Life Transitions • Community Events • Organizational Programs
Green Celebrations Outreach • Presentations • Displays • Open House • Newsletters • News Media • Social Media
Green Celebrations Audiences • Self • Family • Friends • Neighbors • Co-workers • Congregations • Community & Youth organizations
Effective Messages & Marketing • Positive • Easy & Simple • “Norm” • Don’t talk about climate • Thriving (not surviving) • Abundance (not sacrifice)
Green Celebrations Challenges • Commitment & Time • Money • Timing • Match Outreach methods to Audience • Message
Green Celebrations Plan Local Partners: • ISU Extension & Outreach • Library • Nature Center • Landfill/Solid Waste • Congregations Existing Audiences: • Congregations • Community centers • Civic organizations • Schools, colleges • Fairs, open houses
More Resources – UNI CEEE • Reclaim Your Holidays www.ReclaimYourHolidays.org • RYH Facebook https://www.facebook.com/ReclaimYourHolidays • Green Celebrations Training • March 13, Dubuque, 1- 4:30 pm, salterberg@uni.edu
More Resources – ISUE&O • Eco Family Blog • http://blogs.extension.iastate.edu/isuecofamily • Eco Family Facebook https://www.facebook.com/pages/ISUEco-Family/ • EcoFamilyISU Twitter
Eco Family Virtual Conference Online “Flipped” class • March 7 “ENERGY” • April 4 “STUFF” • May 2 “FOOD” • June 6 “NEIGHBORS” http://www.extension.iastate.edu/linn/news/live-green-2013
Special thanks for funding… The Resource Enhancement and Protection Conservation Education Program & The Iowa Department of Natural Resources Solid Waste Alternatives Program
Green Celebrations A program of Reclaim Your Holidays Susan Salterberg salterberg@uni.eduCenter for Energy & Environmental Education, University of Northern Iowa In partnership with: Kristi Cooper kcoop@iastate.eduIowa State University Extension & Outreach