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Presentation to TEACHING & LEARNING COMMITTEE 2010 International Student Barometer & Student Barometer. Management Summary ISB. Overall satisfaction at UQ remains high (89%) – ranked in top 5 in Australia Excellent response 38% Current students main marketing asset (28% recommend - up 2%)
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Presentation to TEACHING & LEARNING COMMITTEE 2010 International Student Barometer & Student Barometer
Management Summary ISB • Overall satisfaction at UQ remains high (89%) – ranked in top 5 in Australia • Excellent response 38% • Current students main marketing asset (28% recommend - up 2%) • Postgraduate population particularly supportive –( HDR 89%) • Attracting students - diverse range of markets – reliance on China, Malaysia, Singapore • Large UG sample – growth at PGT/HDR? • Diverse range of subjects – spread the risk • UQ reputation continues to be a major decision-making factor - word of mouth promotion, staff, students, alumni, parents – core marketing efforts
Management Summary ISB • Less reliant on agents than competition • Application processes are slow– especially for HDR (manage expectations) • 10% student sample looking for further study – opportunity? • Strengths – safety; good place to be; library; learning technologies • Weaknesses – Host friends; employability/careers; faith provision; cost
Arrival Satisfaction Arrival satisfaction – element year on year comparison (International Students) 1: Very dissatisfied 4: Very satisfied
Arrival Satisfaction Arrival satisfaction – element year on year comparison (International Students) 1: Very dissatisfied 4: Very satisfied
Matrix APPENDIX Elements in the top right quadrant are important to students and perform well. Those in the bottom right quadrant are important, but do not perform well and should be improved. Elements in the top and bottom left quadrants are of lower priority. These elements should be reviewed and monitored to ensure that we focus on the most important issues for students. MONITOR MAINTAIN Institution Satisfaction REVIEW IMPROVE Institution Importance
Learning Matrix Learning Matrix (International Students) The learning matrix shows the Institution performance (average student satisfaction) against how important that element is for its students (average student importance). Institution Satisfaction Institution Importance
Learning Satisfaction Learning satisfaction – element year on year comparison (International Students) 1: Very dissatisfied 4: Very satisfied
Learning Satisfaction Learning satisfaction – element year on year comparison (International Students) 1: Very dissatisfied 4: Very satisfied
Benchmarking – Learning Satisfaction Learning satisfaction Institution Overall (% satisfied - International Students) A – Arts B – Sci C – SBS D – Health E – NRAVS F – EAIT G – BEL ABC = Faculty @ = Institution
Living Matrix Living Matrix (International Students) The Living Matrix shows the Institution performance (average student satisfaction) against how important that element is for its students (average student importance). Institution Satisfaction Institution Importance
Living Satisfaction APPENIX Living satisfaction – element year on year comparison (International Students) 1: Very dissatisfied 4: Very satisfied
Living Satisfaction APPENIX Living satisfaction – element year on year comparison (International Students) 1: Very dissatisfied 4: Very satisfied
Support Matrix Support Matrix (International Students) The Support Matrix shows the Institution performance (average student satisfaction) against the Institution usage (average student usage). Institution Satisfaction Institution Usage
Support Satisfaction Support satisfaction – element year on year comparison (International Students) 1: Very dissatisfied 4: Very satisfied
Support Satisfaction Support satisfaction – element year on year comparison (International Students) 1: Very dissatisfied 4: Very satisfied
Management Summary SB • Overall satisfaction at UQ is high (92%) - • Good response 23% - above Aus benchmark • Current students main marketing asset (37% recommend) • word of mouth promotion - staff, students, alumni, parents – core marketing efforts • UG & PG (course work) application processes working well – issue with satisfaction at HDR • Strengths – safety, good place to be, sports facilities; halls welfare, university orientation • Employability/work experience/ careers advice; living costs; Graduate School support; welcome and meeting staff
Learning Matrix Learning Matrix (Domestic Students) The learning matrix shows the Institution performance (average student satisfaction) against how important that element is for its students (average student importance). Institution Satisfaction Institution Importance
Living Matrix Living Matrix (Domestic Students) The Living Matrix shows the Institution performance (average student satisfaction) against how important that element is for its students (average student importance). Institution Satisfaction Institution Importance
Support Matrix Support Matrix (Domestic Students) The Support Matrix shows the Institution performance (average student satisfaction) against the Institution usage (average student usage). Institution Satisfaction Institution Usage