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Chapter 12

Chapter 12. Privacy and Children. Naïve Kids. Soupy Sales encourages kids to take money from parents wallets, send to him They do- $80,000.00! Sales is suspended Power of the media? Child exploitation?. Protecting Children. US does not prohibit marketing to kids

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Chapter 12

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  1. Chapter 12 Privacy and Children

  2. Naïve Kids • Soupy Sales encourages kids to take money from parents wallets, send to him • They do- $80,000.00! • Sales is suspended • Power of the media? • Child exploitation? PgPBUSA331

  3. Protecting Children • US does not prohibit marketing to kids • Instead marketers goal is to have kids nag parents • 2004 children spend $35 billion, influence another $670 billion of parental purchases! • Kids love interactivity • Games are advertising • Product tie-ins • Need to prevent abuse of collected data PgP BUSA331

  4. Children’s Online Privacy Protection Act • COPPA regulates collection of children’s personal data • Only Internet specific Federal privacy law • Applies to commercial (not nonprofit) web sites collecting information from those under 13 • Requirements • Provide parents notice • Obtain prior parental consent • Give parents right to review information submitted • Parents have right to refuse further use • Limit PII collection in games • Take measures to protect info PgP BUSA331

  5. COPPA In Practice • FTC has fined companies PgP BUSA331

  6. To Catch a Predator • Kids not naïve regarding online threats • Abductions not by strangers, often relatives • Parents sue for their child’s being assaulted, • Courts find parents negligent, underage child lied to bypass web site controls • Age verification is troubling PgP BUSA331

  7. Web Monitoring Software • Spyware to monitor kid’s chats • But some of these spyware provides information to not just parents, but to online marketers! • Echometrix • http://epic.org/privacy/echometrix/ PgP BUSA331

  8. Inappropriate Misappropriation? • Use of minors to model swimsuits and other clothing? • Pandering to pedophiles? • Allison Stokke? PgP BUSA331

  9. Social Interaction in the Cyber-Environment • Cyber friends can be close, intimate friends • Is this healthy, normal? • Does engaging in violent behavior in a virtual reality environment affect behavior in the real world? • Psychologists disagree PgP BUSA331

  10. Internet Show and Tell • Teens 13 to 17 disclose much on blogs, social networks • Good or bad? PgP BUSA331

  11. What Kids Are Posting • Hide diaries from parents, but • Post intimate details online… • Teens crave attention, do not realize consequences • Bottom line-parents set standards, or not.. PgP BUSA331

  12. Where Kids Are Posting • Web sites, blogs, • Social network sites-Facebook • MySpace, Twitter, Formspring, Bebo PgP BUSA331

  13. Good or Bad? • Good in that helps shy children form friendships • Allow expressing collective group grief • Bad in that could be used for nefarious purposes, not yet seen… PgP BUSA331

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