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HE Applications

HE Applications. Andrew Hargreaves. Director of Marketing Communications . UCAS. Applicant numbers (March 24 deadline). Ratio of BTEC: A level acceptances. End of Cycle English 18 year olds.

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HE Applications

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  1. HE Applications Andrew Hargreaves Director of Marketing Communications UCAS

  2. Applicant numbers (March 24 deadline)

  3. Ratio of BTEC: A level acceptances End of Cycle English 18 year olds

  4. 18 year old entry rate ratios: most advantaged areas (POLAR2 Q5) relative to most disadvantaged areas by country of domicile Source: Figure 55 from ’UCAS End of Cycle Report 2013’, www.ucas.com

  5. Application rates: FSM status at 15 and tariff group • March 24 deadline English 18 year olds

  6. What’s happening in Leicestershire?

  7. Applicants, acceptances and acceptance rate • End of Cycle 2009-2013

  8. The longer view Like for like, fairly static application rate (increase – 2-3%) However, SNC? Government policy/loan book? Offer making? Consolidation Private providers

  9. Supporting tracking for WP interventions Context UCAS have been working for some time in this area and recognise that given the substantial investment in widening participation (WP) activity (£180m in England alone in 2013/14) that there is a clear need for tracking which activities yield the best outcomes So what are we doing? UCAS are launching a new service in 2014 with a working title of “STROBE” This will provide meaningful insight on which WP interventions work best, by tracking learners that have received an intervention through the UCAS admissions system

  10. Selected STROBE outputs

  11. Participants – full table

  12. Contextual data for HEPs, free, via UCAS for 2014 • Educational Background • School performance: % of students achieving 5+ GCSEs A*-C including English and Maths (or equivalent in Scotland) • Average point score by school “best 8” GCSEs (or Standard grade SCQF level 4equivalent performance) • mean QCA points per A level and per student (or equivalent in Scotland) • Socio-Economic Background • % of students entitled to free school meals by School (historical data only by Local Authority) • % of students entitled to EMA (not England) • Lives in a low progression to higher education neighbourhood (POLAR 2 and POLAR 3) derived from postcode • SIMD Scottish Index of Multiple Deprivation (SFC version) • Supplied by UCAS, if universities and colleges sign up to take it.

  13. What are we doing for applicants? Transforming I&A and ucas.com as a customer experience Dedicated I&A for specific audiences – care leavers UCAS Reach project Creation and delivery of targeted and engaging interactive content through digital communications

  14. Questions? Andrew Hargreaves a.hargreaves@ucas.ac.uk

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