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Overview of NRG Energy and NRG EV Services

Overview of NRG Energy and NRG EV Services. NRG Overview. NRG Wholesale. NRG Retail. Fuel Supply. Fuel Transportation. Power Generation. Distribution. Retail (Customer). Transmission. NRG Wholesale Generation totaling ~25,000 MW. NRG retail: Serves 1.8 million customers.

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Overview of NRG Energy and NRG EV Services

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  1. Overview of NRG Energyand NRG EV Services

  2. NRG Overview NRG Wholesale NRG Retail Fuel Supply Fuel Transportation Power Generation Distribution Retail(Customer) Transmission NRG Wholesale Generation totaling ~25,000 MW NRG retail:Serves 1.8 millioncustomers Company Facts: > Added to the S&P 500 Index (2010) > Fortune 500 – Ranked 12th Fastest Growing Company (2009) > Fortune 500 – Ranked in top 10% for “Best Investment” (2008) > Platt’s 2007 Recipient of Energy Company and Industry Leader of the Year > Stock Listing: NRG (NYSE) with ~$6 billion market cap > Employees: ~4,300 > Generating Assets: ~25,000 MW, primarily in four domestic regions > Retail Customers: ~1.8 million in the Texas and New York competitive markets NRG is a national wholesale and retail power company.

  3. NRG Strategy Low Carbon Generation “Our strategy [is] to produce and deliver clean, zero-emissions products and services to America’s growing number of clean energy consumers” David Crane, October 2010 Ivanpah Solar Project Press Release Electric Vehicle Ecosystems Smart GridServices EVs are a key element of NRG’s clean energy strategy. 3

  4. Electric Vehicles: Compelling Benefits… … across multiple stakeholders 1. Consumer: > Exciting > Convenient > Sustainable > Affordable Auto industry plans align with federal objectives to put1M EVs on U.S. roads by 2015 2. Country: > Energy security > Environmental Gain > Economic growth 3. Company: > Economic growth > Brand differentiation > Business opportunities 4

  5. eVgo: Addressing EV Adoption Barriers Solutions Adoption Barriers Range Anxiety Upfront Cost Cost of Ownership Metropolitan-wide network of charging stations equipped with DC fast chargers Workplace charging programs that can augment home charging Upfront cost of equipment and install is amortized into monthly fee with tax benefits included Cost-effective options for placing primary charger at workplace or residential community Fixed monthly cost across the expected ownership period for hardware, install, network access and electricity NRG offers are deigned to address key ownership barriers.

  6. NRG EV Services Programs REV • Business Offers • Work Place • Community • Retail • Fleets • Consumer Offers • Home Plan • Mobile Plan • Complete Plan • eVgo “Jump Start” • Public Network • Auto Relationships • Power Partners • Marketing/Sales • Customer Support • Operations Range ConfidenceZero Upfront Cost Predictable Cost Brand/Differentiation Low Capex/Oppty Cost Low Tech Risk Traffic/revenue NRG is partnering with auto and power companies to develop a sustainable charging and fueling ecosystem. 6

  7. EV Fueling Model Home: Fueling in your overnight garageto leave with 100 miles of range each AM Destination: Fueling at work location to augment or even replace home charging Pathway: Fast re-fueling across a metro area to increase range confidence Convenience: Fueling “top-off” at retail locations during short stays Simple and convenient approach for fueling a commuter car. 7

  8. EV Fueling Model Convenience Home Destination Pathway Charging Type: Short-Stay Top-Offwhile you shop/eat Use Case Long-Stay Refill while you sleep Long-Stay Refill while you work Short-Stay Refillto get back on road Unit Locations Private Garage Community Parking Workplace GarageHotel/Airport ParkingMetro/Train Station Quick-Stop On-Freeway Retail Shopping Restaurants Grocery Level 2 Commercial(240V at 30A) Unit Type Level 2 EVSE240V (at 30A) Level 2 EVSE 240V (at 30A) Level 3 DC Fast3 Phase 480V (at 68A) $4,000-$8,000 Installed Cost $0-3,000 $2,000-$5,000 $50,000+ 12-24 mi/hr Charge Speed 12-24 mi/hr 12-24 mi/hr 100-200 mi/hr 8

  9. Consumer InsightsEV Driving Behavior After Quick Charger Located After Quick Charger Located Batteries were more fully utilized Before quick charger addition…. After quick charger addition…. October 2007 July 2008 Batteries were used less than 50% Pathway charging enables confidence to fully utilize EV range 9

  10. Current Product Offerings • Complete Plan: 50% of customers • Mobile Plan: 20% of customers • Home Plan: 30% of customers • 83% of EV customers intend to lease their vehicle 10

  11. EV Purchase Behavior Insights After seeing the an EV together with the eVgo program: • 63% of respondents indicated they would definitely or probably consider an EV for their next auto • 58% of respondents indicated that learning about eVgo increased their likelihood to purchase an EV • 16% of respondents said they would not have considered an EV before learning about eVgo but now they will • 42% of respondents indicated they were already considering an EV and learning about eVgo increases their likelihood to purchase an EV • 69% of respondents indicated that if they purchased an EV they would definitely or probably purchase an eVgo charging plan The eVgo Complete plan raises consideration and purchase likelihood of an EV. 11

  12. Business Offers: The “Other” Work Place Solution Single Charger Install • Expensive upfront capital costs • One parking spot with a charging station • Sits visible and unused for some time • Opportunity cost of lost parking Access issuesPolicy issues Low visibilityLow utilization • Policy issues of employee benefits • Potential imputed income issues • No promotion or expansion plan • Risk of parking space retaliation Single charger workplace install is a high-cost, high-risk solution that does not scale. 12

  13. Business Offers: REV Work Place Destination Charging Reserved READY READY READY READY READY READY REV Work Place • Company funds only the electric make-ready of the facility • Employees see the available EV opportunity everyday • Subscription comes with the benefit of non-prime, reserved spot • Parking spaces available for all to use while adoption ramps-up • Just in time deployment of charging infrastructure with subscriber sign-up • Company does not own, install, maintain, or support the chargers • Energy consumed by employee is rebated back to company electric bill • Company is not funding the fueling of personal automobiles SimpleScale-able Visible 13

  14. National Foothold Strategy • Northeast Stats • 58 million people • 45 million cars • 100,000 Square Miles • Midwest Stats • 27 million people • 23 million cars • 90,000 Square Miles • California Stats • 37 million people • 31 million cars • 60,000 Square Miles • Texas • 24 million people • 20 million cars • 75,000 Square Miles • Florida Stats • 17 million people • 14 million cars • 25,000 Square Miles NRG EV Services has national scope with a regional focus 14 14

  15. Texas EV Ecosystems Culture> High car ownership levels with wide variety> Compatible commute patterns Infrastructure> Owned homes with garages> Power distribution and smart meters> Under-utilized off-peak assets> Strong night wind generation Environment> Non-attainment driven by tailpipe emissions> EV compatible climate and geography Energy Leadership> Leader of energy innovation> Pro-business climate> Competitive markets to drive innovation 2 275 Miles 240 Miles 4 1 3 200 Miles Source: TxDOT Texas “triangle” is a large and very attractive regional ecosystem

  16. The eVgo Freedom Network: Houston Charge Zones eVgo Freedom Stations will provide range confidence across the greater metropolitan areas of the cities served. eVgo is the nation’s first commercially funded EV charging network. eVgo “user pays” model utilizes no taxpayer or ratepayer capital in delivering services. 16

  17. The eVgo Freedom Network: North Texas Charge Zones 17

  18. The eVgo Freedom Network: Charge Station Rendering Includes bothLevel 2 and DC chargersDesigned to expand to multiple DC units Design includes customer supportand asset managementsystem Located for easy access, power availability, and retail engagement 18

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