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Persuasive Writing with Posters

Persuasive Writing with Posters. Use words that:-. COOL!. STAND OUT. Show how you feel. CALM. PERSUASIVE. DIFFERENT. BIG AND BOLD. Use a good slogan:-. Bill’s Beefy Burgers! Cathy's Crazy Cakes! Smooth Smoothies ! Sugary, Soft Sweets!

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Persuasive Writing with Posters

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  1. Persuasive Writing with Posters

  2. Use words that:- COOL! STAND OUT Show how you feel CALM PERSUASIVE DIFFERENT BIG AND BOLD

  3. Use a good slogan:- Bill’s Beefy Burgers! Cathy's Crazy Cakes! Smooth Smoothies! Sugary, Soft Sweets! Use a slogan that catches the reader’s attention! Make it big, bold and fun to read!

  4. Carefully Select a Picture • When selecting a picture, determine the: • Colour being used • Size of picture • Location of picture on the poster • Object or person being depicted in picture • Is it eye-catching?

  5. Advertising Techniques Price Appeal Testimonial Sex Appeal Bandwagon Confusion Technical Jargon Glittering Generality Plain Folks • Stacking • Repetition • Slogans • Logos • Snob Appeal • Cause and Effect • Name Calling • Emotional Appeal Decide How You Will Persuade Your Audience

  6. Additional Elements to Consider • Colours you use throughout the poster (including background colour) • Objects and people that you will include on the poster • Font size of text – what text do you want to stand out in a big font, and what text do you want to ‘hide’ with a very small font? • Location of text – remember the “Z” pattern

  7. Bill’s Beefy Burgers! THE BEST BURGERS! £2 ONLY: • Menu Beefy Burger Special! Chicken Fingers! Big Burger Supreme Salads No meals served at 6:00pm unless pay £20 extra each. No cheques allowed or taken. No food or drink not allowed to be taken outside.

  8. This advertisement is very persuasive!

  9. Catchy Slogan Clear Offer Clear Menu Appealing Illustration Bright Colours Clear Writing Terms and Conditions

  10. Deconstruct a Poster • With a partner, select a poster to use for this activity. You may select a poster from the class set, or print off a poster from the Internet to use (make sure you show the teacher which poster you want to use first). • Deconstruct the poster you selected – use a chart paper to write your deconstruction points. • Complete a Media Triangle handout explaining the purpose of the poster, the intended audience (and how you know this), the features used in the poster, and what the message is. • Present your deconstruction to the class.

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