Danube Area Tourism Strategy Development Analysis

1. DATOURWAYTransnational Strategy for the Territorial Development of the Danube Area with special regard to TourismWP3 - ANALYSIS Kick off meeting Braila 16.02.2010.

2. DATOURWAY – WP3 WP 3 Territorial survey and evaluation (Analysis)

3. DATOURWAY WP3 Purpose of the analysis On the basis of a joint methodology the aim is • to construct an international Danube Tourism Database • the elaboration of national analyses of the Danube corridorand • To work out synthesis as well as SWOT evaluation of the findings at national and transnational level • to work out the hierarchy of objectives of the transnational strategy

4. DATOURWAY WP3 • Actions (3.1., 3.2., 3.3.) • Methodological approach • Database

5. DATOURWAY WP3Actions in WP3 Action 3.1.: • Preparation of the common methodology • Evaluation and harmonisation of the existing database (minimum database: characteristics, time (date/period), territorial unit, coverage

6. DATOURWAY WP3Actions in WP3 Action 3.2.: Sixnational analyses: • Inventory and maps of the tourism assets • Identification of the target area • Main problems and conflicts • SWOT analysis and hierarchy of objectives • 1st draft ofthe joint analysis, SWOT and hierarchy of objectives

7. DATOURWAY WP3Actions in WP3 Action 3.3.: • Preparation of the joint analysis (synthesis) • Joint SWOT analysis and hierarchy of objectives • Joint inventory: mapping of the tourism assets of the whole Danube area • Study tours (RO, BG): best practices for tackles of conflicts

8. DATOURWAY WP3Methodology (1) Definition of the target area, scale ofmapping • Setting the boundaries of the target area: NUTS III level of EU countries and the similar territorial order for non EU member countries in the Danube section from Devín-Gate to Black See. • The recommended scale of the final realisation of the spatial planning study is 1:200.000 or 1:500.000 with more detailed pilot project studies (1:50.000).

9. DATOURWAY WP3Methodology (2) Thematic structure Evaluation and systematisation of factors influencingtourism development of the target area; analysis of potential directions of development • Macro-regional relations(national/international development trends) • Review of social issues • Natural and environmental characteristics • Economic characteristics of the area (with special regard to tourism) • Infrastructure • Spatial structure (system of settlements, landuse, infrastructure networks) • Conflict areas (conflicts between tourism and environment, tourism and human resources, infrastructure obstacles tourist development) • Collection of the SWOT elements (strengths, weaknesses, opportunities, threats)

10. DATOURWAY WP3Methodology (3) Conflict areas: conflicts between • tourism and environment, • tourism and human resources, • infrastructure obstacles tourist development

11. DATOURWAY WP3Methodology (4) Output Preparation of a national document focusing on the most significant processes and development opportunities • Summary based on the detailed evaluation (~ 15 pages/maps) • Main development trends (~ 1-2 pages/map) • Spatial structure (~ 2 pages/map) • Conflict areas (~ 5 pages/maps) • Territories needed transnational cooperation (~ 1-2 pages) • SWOT elements (S: 5, W: 7, O: 5, T: 5 ~ 1 p.) Total: ~25 pages

12. DATOURWAY WP3Methodology (4) Thematic structure Transnational synthesis: Elaboration of a final, synthetic document produced via transnational, joint work • Harmonisation and framing of the national documents into the joint form • Synthesis of each sectors (social, environmental…) • Collection of the transnational SWOT elements • Preparation of the final document (~ 80 pages)

13. DATOURWAY – WP3 Thank you for your attention!