The Devil Website Analysis

1. The Devil Website Analysis

2. As we have established through previous textual analysis carried out, a conventional feature of the website is the inclusion of an enter page. The enter page distinguished on the left hand side is an example of the ‘Devil’ enter page. This specific page is advertising the film’s DVD. The layout of the page suits the narrative, through the box of information presented as if it is coming out of the lift through the images of the lift doors on either side. The image also portrays a red glow coming through the lift, of which may foreshadow connotation with the title ‘Devil’. Another established feature incorporated within the page is the large title located at the centre top of the page. It is important to acknowledge the use of the ‘V’ in the word ‘Devil’ also fits in with the narrative of the film, as the ‘V’ has been portrayed in an elevator button. The title overall has been created using a simple, san serif font presented in the colour white. The use of this contrasting colour combination of a black background and white typography, allows the text to stand out an engage the readers. The overall look of the website consists of a contemporary look, using a consistent colour scheme such as black, white, red and grey. This specific combination creates a mental look to suit the narrative of the film conveyed within the enter page, as well as clearly establishing the horror genre. Other important conventions to acknowledge on this current page is the choice of typography of which displays specific information. The application of a contrasting colour combination of a black and grey background and white and red typography, portrayed in a simple sans serif font is used. The simplicity of this text used suits the contemporary, elevator look created. It is evident that some information has been portrayed in a smaller or larger size text. This has been incorporated to emphasise specific information such as ‘Own it’ when advertising the DVD. The Enter Page Additionally some texts have been presented in a navigation bar, of which locates the audience to other pages. This interactive feature has been portrayed in a grey bar, using a white font. Example of activities which the audience are able to interact with are ‘Photo Gallery’ ‘Cast’ ‘Blue ray’. It could be suggested that this conventional contradicts common conventions consisted within the enter page. More importantly, the enter page also advertises where the DVD is available. This feature engages the audience attention through the inclusion of the available stores logo. This features has been presented on the bottom of the landscape page. In terms of images, the inclusion of the film trailer as shown above has been located within the centre of the page. Consisting the contemporary , elevator look through the use of grey bar, presenting optional features such as play. Alongside this feature is conveyed the image of the DVD. It is important to acknowledge that this particular feature has been presented with an outer glow around it, therefore aiming to attract the audiences attention. Finally, also included on the compact enter page is the inclusion of the endorsment ‘ A psycho-supernatural chiller’ located under the large title. This feature has been presented in a simple, white sans serif font, continuing the consistent contemporary look, which also attracts the audience to enter the site, as they are left in anticipation. The audience are able to enter the official site through the interactive feature of clicking ‘Enter movie site’ as shown in the image below.

3. Page Loading The page loading page as shown on the left hand side is presented in between the transaction between the enter page and homepage. As we are able to see, the loading of the page is gradually presented through the fade of elements appearing of which are consisted on the final film home page. The use of a consistent colour contrasting combination of a black background and white/red font is also applied. It is evident that this specific colour combination and presentation of the film title is a typical scheme used within the horror genre of which represents the film. It is important to acknowledge the use of the ‘V’ in the word ‘Devil’ also fits in with the narrative of the film, as the ‘V’ has been portrayed in an elevator button. The title overall has been created using a simple, san serif font presented in the colour white. The use of this contrasting colour combination of a black background and white typography, allows the text to stand out an engage the readers. It is also important to acknowledge, that this particular feature located within the centre top, is of a large size scale of which allows the feature to be easily recognised by the target audience, interacting with the homepage. Finally the page is loaded through the use of an elevator countdown as shown in the third image. This feature suits the narrative of the film, foreshadowing the narrative is structure to the audience.

4. The Home Page The fully loaded homepage is shown through the images on the left hand side. As we are able to see, the main image of the homepage is set as the background, of which is relevantly related to the narrative of the film. Within the image of inside the elevator within the mirror, snippets of the film are consistently played. The application of the films tag line ‘Bad thing happen for a reason’ has also been portrayed on the wall of the lift, through a bold san serif white font. The text is conveyed through allowing it to take on a 3D effect, this is displayed through the use of a shadow. Moreover the title of the film has been displayed in the top left hand side, and is of a large size scale of which allows the feature to be easily recognised by the target audience, interacting with the homepage. However, the location of the main title of the film may contradict conventions as most frequently the title is located in the centre. It is important to acknowledge the use of the ‘V’ in the word ‘Devil’ also fits in with the narrative of the film, as the ‘V’ has been portrayed in an elevator button. The title overall has been created using a simple, san serif font presented in the colour white. The use of this contrasting colour combination of a black background and white typography, allows the text to stand out an engage the readers. The use of the tag line ‘From producer M.NightShyamalan’. This has been located above the title in the top left hand corner, and is a feature of which interacts the audience, as they are able to related previous films produced by M. Night Shyamalan with this current film. Additionally, below the title, the constant repetition of advertising the DVD has been portrayed through the use of bold sans serif font, of which contrasts with the dark background, allowing it to stand out. The overall website comes across as interactive through the various option available to click on. As we can see in the first image the option ‘Main Menu’ alters to the colour red when selected. Through this option the use of conventional navigation bars are available for the audience to interact through. The choice of colour scheme of grey, red and white is consistent throughout the website. More importantly, located at the bottom of the page is the application of other navigation bars of which: allows the audience to purchase the DVD, as well as share this current site through particular networking sites such as ‘Twitter, Facebook’ etc. The use of this feature, conveys the specific type of audience of which the site targets, as well as represents the film website as friendly and sociable. Additionally, as this option is selected, it is also visible in the second image presented above the use of production information such as the certificate age, production logos, terms and conditions and the option to view the billing block. This specific information is a conventional feature of which informs the audience about particular information relevant to the film. The option of sound adjustments are also available. The use of sound develops the genre established, creating tension and suspense for the audience, keeping them waiting in anticipation.