2014 Technology Entrepreneurship Boot Camp Sponsored by Jackson Walker

1. 2014 Technology Entrepreneurship Boot CampSponsored by Jackson Walker CITE BootCamp February 2014

2. Disclaimer!The information I’m about to share with you is my experience and my truths only. CITE BootCamp January 2011

3. Q1. How Difficult Is It To Raise Capital? • Why would someone give you money? • What do you know? • How much experience do you have? • What is your track record? • What’s your business plan? • What assurances do I have that I will get my money back plus with a return commensurate to the risk I’m taking? • Who do you know that will give you capital? CITE BootCamp January 2014

4. Q2. My Options • You can try to sell your technology to a big company for cash. • You can try to license your technology. • You can try to meet with small companies and negotiate some kind of royalty or out right sale (small companies are always looking for new technologies). • You can try to convince a senior executive to take your technology and build a company around it – you retain a small equity. CITE BootCamp January 2014

5. The Dr. Rosenberg Story CITE BootCamp January 2014

6. The Dr. Rosenberg Story CITE BootCamp January 2014

7. CITE BootCamp January 2014

8. Q3. Working With Founders It all depends on the founders ! • How much experience to they have? • Are they teachable? • Will they listen? • Do they have a proper sense of value? • What role will they take in the company? • Do they understand what has to be done? CITE BootCamp January 2011

9. Q4. The Board Of Directors • Board Members are responsible to shareholders / investors • Their responsibility is to oversee the activities of the company • The main duty is to hire and fire the CEO • They provide the Company with significant creditability • In VC back boards – they’re their to make money • Good boards should be value added to assist the company in its growth with contacts, experience, established industry relationships. • Help the CEO with major decisions – sounding board. • Board Members must add value and must have significant industry experienced – track record of success. CITE BootCamp January 2011

10. What Does This Graph Depict ? CITE BootCamp January 2014

11. Highs Being Offered $20 M Valuation And $7 M in Cash CITE BootCamp January 2011

12. How Difficult Was It ? CITE BootCamp January 2011

13. Vidacare Story • Private Placement Offering - Dated Sept 10, 2001 • Appointments shattered • Enron, WorldCom, Anderson - Made headlines • Stock market crashed! • Venture Capitalist Were Angry • Term sheets unacceptable • Valuation dropped • Angel Investors Fled • We pressured a couple of investors to give us $230K CITE BootCamp January 2011

14. The High Cost of Success No one has a clue ! • Quit my job and lived off my savings for 2 ½ years • I left my family in Vancouver until we raised the capital • I lived out of a suit case sharing a room with Dr. Miller • Very long hours • Endless tasks and deadlines • Sleepless nights • Financial loss – all my savings gone. • Uncertain future • Unbelievable stress CITE BootCamp January 2014

15. You don’t know what you don’t know! CITE BootCamp January 2014