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Reframing the Debate. What does it mean to frame the debate?. What is the issue? Who is involved? What contributes to the problem? What contributes to the solution?. Why should you frame the debate?.
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What does it mean to frame the debate? • What is the issue? • Who is involved? • What contributes to the problem? • What contributes to the solution?
Why should you frame the debate? Successful framing puts your group in a favorable position to direct the discussion of the problem.
When should you consider framing or reframing an issue? • When you present your issue and want to gain support • When you attempt to influence the public agenda • When framing by the opposition may interfere with your plan of action
Framing an issue • Understand the issue. • Frame it as "common ground" or "single angle" • Know who is involved. • Explain what contributes to the problem. • Explain what contributes to the solution. • Reframe the issue.