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The Hipster Society

Introducing The Eye Tagline: Only Hipster Can See It. The Hipster Society. BGM/SFX. Frame 1 to 3 : Mr. Lonely by Akon Frame 3 to 6 : Smooth C riminal by MJ. The Hipster Society. Copywriting theme: Humorous. The Hipster Society. Copywriting category: Transformational and Emotional.

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The Hipster Society

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  1. Introducing The Eye Tagline: Only Hipster Can See It. The Hipster Society

  2. BGM/SFX Frame 1 to 3 : Mr. Lonely by AkonFrame 3 to 6 : Smooth Criminal by MJ

  3. The Hipster Society Copywriting theme:Humorous

  4. The Hipster Society Copywriting category:Transformational and Emotional

  5. The Hipster Society Consumer category:Conformist • Open view and wants to give everything a shot and their trust to. • Risk-takers, attached to emotional attributes • Positive

  6. The Hipster Society Consumer visualising/profiling:Teens and young adults in the age group of 16- 24 who are keen to be different from the others, who seeks to be distinguished and be the “coolest ” person amongst their age group. This target group are fashion centric, trendsetters or trend-followers and put much effort to make themselves looking good.

  7. The Hipster Society Suitable time slots and TV stations • 8TV : Weekdays 8pm-11pm • Youtube pre-roll ad platformOnly pay when people watchReach your ideal customerSee what's workingBuild a following • Hipster Society Youtube Channel • Hipster Society Facebook Page

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