SXSW 2014: Trends Overview

1. SXSW 2014: TRENDS OVERVIEW

2. What is sxsw?

3. a festival dedicated to… • Largest music festival in the world of its kind. • Over 2200 acts perform every year. • This year’s keynote speaker was Lady Gaga. • Seen as one of the best events at which to launch indie films. • In 2013 over 1200 films were submitted to SXSW. • An incubator of cutting-edge technologies and digital creativity. • Has become the place to preview the technology of tomorrow today. • Past keynote speakers include Mark Zuckerberg, Elon Musk and Al Gore.

4. THE FUTURE OF THE INTERNET HUMANOID

5. 1. The future of the internet • The debate around our right to privacy • Marketing security • Encrypted messages and ephemeral communications • Virtual currency

6. The snowden effect Former NSA employee and whistleblower, Edward Snowden, delivered his keynote speech through Google Hangouts. TRANSPARENT MACHINES BY BEEPLE(PLEASE VISIT: http://www.beeple-crap.com/)

7. Security as a usp Speculation of the NSA’s activities have prompted the biggest tech companies to offer better data encryption Please see JWT Intelligence for their

8. Emergence of secure messaging apps “…'end-to-end encryption' is rapidly becoming the most useless term in the security lexicon. That's because actually encrypting stuff is not the interesting part. The real challenge turns out to be distributing users' encryption keys securely, i.e., without relying on a trusted, central service…” - Matthew Green, Gizmodo

9. Disappearing apps Over 350m “snaps” are sent everyday Users set photos to self-destruct between 1-10 secs.

10. A word from SIR timberners-lee "It's time for us to make a big communal decision…In front of us are two roads - which way are we going to go? Are we going to continue on the road and just allow the governments to do more and more and more control - more and more surveillance? "Or are we going to set up a bunch of values? Are we going to set up something like a Magna Carta for the world wide web”

11. VIRTUAL CURRENCY - BITCOIN ORIGINAL VIDEO POSTED HERE: https://www.ted.com/talks/paul_kemp_robertson_bitcoin_sweat_tide_meet_the_future_of_branded_currency

12. WHAT IS IT WORTH? ? 1 Bitcoin = $13 (2013) $800 (2014) ???

13. Who is accepting bitcoin? Brands considering Bitcoin

14. Do we even need money? Brands have already looked at interesting ways to replace currency

15. 2. Humanoid • How wearable tech is improving the human race • Traditional manufacturing disrupted • Our antagonising relationship with tech • Switching off

16. INTEL’S ‘MAKE IT WEARABLE CHALLENGE’ Found via The Creators Project

17. The potential behind wearables Communication Daily Life Health Monitoring Expression Becoming Superhuman Images sourced from Intel’s “Make it Wearable Challenge” website

18. Vandricoinc market insights

19. 3d printing – the possibilities

20. Bioprinting - Saving and improving lives “3D printing of non-living medical devices such as prosthetic limbs, combined with a burgeoning population and insufficient levels of healthcare in emerging markets, is likely to cause an explosion in demand for the technology by 2015” (Gartner Inc. – Jan 2014)

21. Restoring cultural monuments An international team of architects are working on 3D printing the restoration of the Buddhas of Bamiyan that were destroyed by the Taliban in 2001.

22. Accessible bespoke Three Over Seven is working on a way to allow people to scan their feet using their mobile phones. This scan will then be used to 3D print an absolutely perfect pair of shoes custom-made for your feet.

23. A Robot takeover

24. An oxford university study predicts…. ….that mobile robots and smart computers make it likely that occupations employing about half of today’s US workers could be possible to automate in the next decade or two (Bloomberg, infographic)

25. MAYBE LESS TIME WITH TECH IS BETTER ‘No Noise’ room at Selfridges London

26. Or not There are numerous apps out there to encourage mindfulness Mental Workout Mindfulness App My Headspace