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Tools to Community Organizing

Tools to Community Organizing. City of San Diego. Population of 1.2 million Provides free waste and recycling collection to single-family homes only Budget Problems = Poor Recycling Program. City of San Diego. San Diego landfill is due to close in 2012 Just meeting AB 939 mandate at 52%

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Tools to Community Organizing

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  1. Tools to Community Organizing

  2. City of San Diego • Population of 1.2 million • Provides free waste and recycling collection to single-family homes only • Budget Problems = Poor Recycling Program

  3. City of San Diego • San Diego landfill is due to close in 2012 • Just meeting AB 939 mandate at 52% • Recently implemented a Business/Multi-family & C&D Mandatory Ordinance

  4. Zero Waste San Diego • Found in January 2007 • Became an official 501(c)3 March 2009 • Agenda Driven • Education • Special Venues • Grassroots Organizing • Comprised of volunteers, no staff

  5. Challenges • No Budget • No Time • Lots of ideas 

  6. Strategy Identify Media Tools • Listservs • Social Media • Community Networking Groups • Public Buildings • Online Calendars

  7. Listservs • Create your own • Google & yahoo • Join already established ones • National and local groups • Keywords: recycling, sustainable, your community name

  8. Social Media Networking • Facebook • Create a group/page for your organization • Groups – basic bulletin board features • Pages – more advanced • Applications (ie. Causes) • Page Activity Statistics • Ad development • Twitter • Short messages and ads. • Texting through the phone and/or computer • LinkedIn • Business networking

  9. Community Networking Groups • Green Drinks • Meetup.com

  10. Public Buildings • Libraries • Meeting Rooms • Community Calendar • Cheap • Park and Recreations • Meeting Rooms • Community Calendar • Cheap • Coffee Shop

  11. Online Calendars • Craigslist • Local greenie calendar • For example:SDELN.org • Volunteer Websites • Volunteermatch.com • Volunteersandiego.com • Newspapers Websites • Online Newspapers

  12. Don’t Worry • Takes Time • Bring a signup sheet to every event • Don’t reinvent the wheel • Submit Submit Submit

  13. Thank You! Laura Anthony Zero Waste San Diego lauraa@zerowastesandiego.org www.zerowastesandiego.org Twitter: zerowastesd Be our Fan on Facebook

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