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Mumbai University Inter- collegiate Football Tournament 2014-15. About Universal Education. Four decades of track record Current total student population: 30,000 + students Number of institutions: 50+ Number of employees: 1800+ Number of Campuses: 25+.
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Mumbai University Inter- collegiate Football Tournament 2014-15
About Universal Education • Four decades of track record • Current total student population: 30,000+ students • Number of institutions: 50+ • Number of employees: 1800+ • Number of Campuses: 25+ Universal Education is the fastest- growing education enterprise in India and one of the largest private education groups in Western India.
Mumbai University Intercollegiate Football tournament 2013-14 Hosted by Lords Universal College: Facts • Teams participated- 217 • Matches played- 248 • Facebook page likes- 1073 • Colleges informed- All under Mumbai University. • Hoardings, banner and Posters at all venues. • Collection of data base of nearly 5000 students. • Celebrity connect.
Success Overview • AbhishekYadav- Ex Football player (India) as a chief guest. (For Closing ceremony) • Harish Rao- Ex- Football player and a senior coach of Indian football team(For Opening Ceremony) • Last years sponsor’s were like Bright Outdoor, Maxx Mobileand many more.. • Facebook page for the event has 1073 likes. • One month complete campaign including the matches • Students were guided by international coaches and referees.
Opening and closing Football celebrities : Harish Rao( Ex- Football player and a senior coach of Indian football team) AbhishekYadav(Indian Football Player and International football associate member) In the history of Mumbai University Most recognized Football Celebrities were invited for the opening and closing ceremony.
Victory Stage The sponsor’s Logo and name will be Displayed on the LOGO WALL which will be used by all the media release and Photography.
Facebook Page https://www.facebook.com/LUCFootball
Benefits to our sponsors • Name and logo of the sponsor's on the poster which will be displayed in all colleges under University. • Sponsors name in Email blast to all the colleges • Branding across the football field • Reaching out to total Mumbai’s Youth population • Advertisements and announcement's on social networking sites. • Sponsors Kiosk/ Canopy would be allowed at the venue for live demo and handbill distribution. • Data base captured can be shared with the sponsors. • SMS to all the previous year participants mentioning your companies name.
Participation and Reach • One of the largest football tournaments in Mumbai • Participation from all colleges under Mumbai University. • 220 + Teams participating • Around 250 matches to be played • Matches held at five football fields across Western and central suburbs. • 10,000+ students visiting the tournament • Reaching out to 7 Lakh+ students across Mumbai University
Media Coverage • Email blast to our data base • Social media marketing • Tie up with leading FM as a electronic media partner • PR coverage • Outdoor Campaign to promote the event • Venue Branding • Celebrity at Opening/ Closing Ceremony
Event Dates and Schedule • Event Starts : 11th September, 2014 • Closing Ceremony: 5th October, 2014 Format: Knockout matches -> League -> Quarter-> Semi Finals -> Finals
Banner/ Hoarding Branding Space reserved for Title Sponsor Space Reserved for Associate Sponsor
Gate/ Entrance Branding Space reserved for Title Sponsor Space Reserved for Associate Sponsor
Poster Branding Space reserved for Title Sponsor Space reserved for Associate Sponsor
Title Sponsorship • Title Sponsor – 10 Lakhs Benefits : • Mention of sponsor’s name on all communication • Opportunity to interact directly with your TG at the venue • Database captured of all participants & visitors would be shared with you • Display your product on the venue. • Presentation of the product on the final day. • Periodical brand recall by announcements.
Associate Sponsor • Associate Sponsor: 5 Lakh • Brand name on the poster, Banners and Hoardings. • Your Brand name appearing on all the emails and social media posts. • Short description about the product on each ground periodically. • Display of product.