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Twitter For Reporters

Twitter For Reporters. Seattle SPJ/ONA || 13 February 2012 @ kegill. 1. Tweet More. Understand the rules of your newsroom http:// www.businessweek.com /technology/complicating-twitter-and-journalism-11082011.html

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Twitter For Reporters

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  1. Twitter For Reporters Seattle SPJ/ONA || 13 February 2012 @kegill

  2. 1. Tweet More • Understand the rules of your newsroom http://www.businessweek.com/technology/complicating-twitter-and-journalism-11082011.html • Recognize that your personal “brand” may be more important to you (long term) than the brand of your news organization

  3. 2. Be conversational • Talk to people (but remember you are publishing with every statement) • Ask questions (in general or directly) • “Be yourself”

  4. Develop stories • Crowdsourcing: ask community for ideas or information • If you ask someone a question in email or in person, figure out how to ask the question publicly on Twitter (or FB)

  5. Develop relationships • Ask who to follow • Follow opinion leaders on your beat • Follow public officials on your beat • Follow other journalists on your beat • Then talk to them. ;-)

  6. 3. ListenWhat, exactly does this mean?

  7. #hashtags may be more important than individuals

  8. Tools To Monitor #hashtags • HootSuite.com (iPhone app) • Nearbytweets.com • Topsy.com • Trendistic.com • TweetDeck • Twitter Search

  9. HootSuite : GeoLocation

  10. Topsy : email, RSS

  11. Breaking News • Storify • CoverItLive • ScribbleLive • Embed individual tweets or a group of tweets into a story using QuoteURL or Blackbird Pie.

  12. Verify! Verify!Verify!

  13. Other Tools • Twitter Lists • Paper.li • Directories: twellow.com • muckrack.com • dev.twitter.com/media/newsrooms • Twitter -> email: twe.pe

  14. Resources • Twitter tips for journalists, Steve Buttry • How should journalists use social media, Nick Kristoff • The new baseline skill set, Steve Yelvington • On Twitter, neither a Luddite nor Biltonite be. Simply be human, Alex Howard

  15. Credits • Kathy E. Gill, @kegill • Creative Commons : attribution, non-commercial, share-and-share alike • Resources at http://wiredpen.com/

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