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Precision Journalism: Tools for Reporters. Steve Doig Cronkite School of Journalism Arizona State University. My background. Majored in political science 23 years as a newspaper reporter in Florida Covered government, justice, politics, science, lottery, census, etc.
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Precision Journalism:Tools for Reporters Steve Doig Cronkite School of Journalism Arizona State University
My background • Majored in political science • 23 years as a newspaper reporter in Florida • Covered government, justice, politics, science, lottery, census, etc. • My first computer (Atari 800) in 1982 • Did many CAR projects and stories • I’m NOT a computer expert
What is CAR? • CAR is the use of computers… … and social science methods… …to acquire and analyze information… … to do stories that otherwise would be difficult or impossible.
But remember… • The most important word in “computer-assisted reporting” is… REPORTING
Reporting about social problems • Three methods: • Wait for authority to study the problem, then report their findings • Gather anecdotes for a story about the problem • Study the problem yourself, then report your findings
History of CAR • Scattered examples starting with news polling in the 1950s • “Precision Journalism” written by Phil Meyer in 1972 • Handful of U.S. reporters start using personal computers in early 1980s • NICAR started in 1989 • First CAR Pulitzer in 1989 • CAR spreads outside the U.S (Europe and Brazil) • Today: Thousands of reporters use it around the world
Crime and justice Elections Campaign finance Property values Racial segregation Environment Education Transportation Weather and disasters Agriculture Public opinion Health care Sports Business Demographics Taxes and spending A few CAR topics
Some “Big CAR” examples • Hurricane Andrew – Miami Herald • Backdated stock options – WS Journal • Dangerous train crossings – NY Times • Police shootings – Washington Post • Black drivers – Boston Globe • Children’s deaths – Washington Post • Election fraud – Miami Herald • Prisoners released – O Globo (Brazil)
Some “Daily CAR” examples • Dog licenses • Crime reports • Parking tickets • “Personal” ads • School test scores • Bicycle accidents • Oscar winners • Sports injuries
Two branches of CAR • Online research: Looking for information
Two branches of CAR • Online research: Looking for information • Data analysis: Looking for patterns
What is “data”? • Organized information • Table form: • Rows: Individual records • Columns: Variables
CAR Tools • Word processor • Spreadsheet (Excel) • Database (Access, Filemaker) • Statistics (SAS, SPSS) • Mapping (ArcMap, Google Maps) • Exotic stuff (GPS, intranets, web publishing, interactive maps, et al.)
Word processor/text editor • Use Word’s search function to find text • Use a heavy-duty programmer’s text editor (like Vedit or UltraEdit or TextWrangler) to explore big data files
Spreadsheet • Smart paper • 1,048,576 rows and 16,382 columns • Use to: • Sort • Filter • Transform • Summarize
Database manager (Access) • Can work with large tables (millions) • Use to join tables to create new information • Examples: • Criminals and teachers • Drunk drivers and school bus drivers
Statistical programs • SAS and SPSS (and Excel) • Good for basic statistical tests • Mean, median, ranking, etc. • Chi-square • Linear regression
Mapping • GIS: Geographical Information Systems • Good for data with location • Examples: Census, crime, traffic, environment, elections
Free CAR software? • Docs.Google.Com – free online spreadsheet! • OpenOffice.org – “Calc” is a free open-source spreadsheet • Google Maps “My Maps”
Other precision tools • Public opinion polling • Field experiments • Newsroom intranets • Online maps • Satellite imagery • Data mining
The newsroom CAR pyramid • All reporters should know that CAR tools exist • Many reporters should be able to use a spreadsheet • Some reporters should know how to use a database program • At least one reporter should know how to do mapping, statistics, scripting
Getting Data • Are government records public? • Search Google – filetype:xls and domain:.pt (>10.000 pages!) • See a report: Ask for it on CD or flash drive, not paper • If there is a web lookup, there is a database behind it • Type it in yourself?
Data analysis dangers • Old days: Go to a press conference • Today: Do your own study • Problem: You become “the expert” • CAR = Social science on deadline • Mistakes caused by: • Carelessness: School scores • Misunderstanding: Infant mortality • Bad data: Drunk driving in Miami
Warnings! CAR is not faster Bad data looks like good data Computers do what you tell them to do, not what you want them to do Ask yourself: Does this make sense? CAR can make a good reporter better, but can’t make a bad reporter good