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Environmental Stewardship Campaign Sept. 1, 2004 - Aug. 31, 2005

Environmental Stewardship Campaign Sept. 1, 2004 - Aug. 31, 2005. Campaign Goal. Inform growers about ongoing environmental issues Raise awareness among consumers, government regulators and elected officials of industry’s environmental stewardship

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Environmental Stewardship Campaign Sept. 1, 2004 - Aug. 31, 2005

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  1. Environmental Stewardship Campaign Sept. 1, 2004 - Aug. 31, 2005

  2. Campaign Goal • Inform growers about ongoing environmental issues • Raise awareness among consumers, government regulators and elected officials of industry’s environmental stewardship • Showcase Almond Board research on environmental issues

  3. Multi-Faceted Outreach • Web-based environmental issues database • Pro-active press releases on industry success stories • Newsletters focused on environmental stories

  4. Issues of Concern • Air Quality • Water Quality • Crop Protection • Endangered Species Act

  5. Year Two Activities • Press ReleaseSeptember 2004 announced the EPA’s Pesticide Environmental Stewardship Program (PESP) had selected the Almond Board as a PESP Champion for the second consecutive year.

  6. Activities • Newsletter published October 2004 focused on the phasing out of methyl bromide for use as a soil fumigant, its anticipated impact on almond growers, how the remaining supply of methyl bromide might be allocated to almond growers

  7. Activities • In November 2004 a brochure was published explaining the Board’s Environmental Committee and its stewardship goals

  8. Activities • The Seasonal Guide to Environmentally Responsible Pest Management Practices in Almonds was published in December 2004 summarizing practices demonstrated in a 5-year project funded with Pest Management Alliance grants from the California Department of Pesticide Regulation (CDPR).

  9. Activities • February 2005 Media Tour held at Hunter Ranch, Livingston. Reporters saw on-farm environmentally friendly practices that are addressing air and water quality concerns. Harvesting equipment reps displayed machines and explained how the industry is responding to the concerns over dust at harvest time

  10. Activities • April 2005 Newsletter published on the growing role the Endangered Species Act plays in use of crop protection tools by growers. At least 20 pesticides used by almond growers might be impacted by lawsuit decisions.

  11. Activities • Grower field days co-sponsored by the Board and UCCE were held Dec. 7 in Bakersfield, Jan. 6 in Chico, Jan. 26 in Modesto, May 4 in Bakersfield and June 6 in Chico. All these events featured sections on environmental stewardship, with emphasis on impacts of pesticide spraying

  12. Activities • July 2005. Newsletter published on innovative harvest practices to reduce dust. AirWay Farms General Manager Fred Olmstead was featured discussing his company’s commitment to investing in environmentally friendly farming practices.

  13. Activities • Aug. 2005. Worked in partnership with the Coalition for Urban/Rural Environmental Stewardship (CURES) to promote their Watershed Coalition newsletter which was published in August.

  14. Activities • Oct. 2005.Newsletter published on Almond Board-funded research by Dr. Ken Giles and other researchers on measuring dust from harvest activities. Newsletter also featured almond growers participating in a PG&E and So Cal Edison rebate program for converting from diesel to electric pump engines.

  15. Year Three Activities • Bloom-time Tour for Water and Air Regulators • Newsletter: Volatile Organic Compounds • Focus Groups: Definition of Sustainability for the Almond Industry

  16. Breaker Slide

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