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Strategic Planning Youngstown State University. Ellen Chaffee, AGB Senior Fellow and President Emerita , Valley City State University. Attainment Goals. “By 2020, America will once again have the highest proportion of college graduates in the world” - President Obama, 2/24/09.
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Strategic PlanningYoungstown State University Ellen Chaffee, AGB Senior Fellow and President Emerita, Valley City State University
Attainment Goals “By 2020, America will once again have the highest proportion of college graduates in the world” - President Obama, 2/24/09 to increase the percentage of Americans with high-quality degrees and credentials to 60 percent by the year 2025 – Lumina Foundation for Education Currently: 39%
State Financials: Gaps could approach 7% of spending - “The Lost Decade” of state funding * Source: Don Boyd (Rockefeller Institute of Government), 2009
We cannot go on this way HITTING HOME: Quality, Cost, and Access Challenges Confronting Higher Education Today, Travis Reindl, www.makingopportunityaffordable.org
U.S. Conditions • Economy requires more graduates • Incoming students have greater challenges • Preparation • Participation • Affordability • Revenue model is not viable • All revenue sources are maxing out • Revenue and expense trend lines are not sustainable
And projected changes in funding formula • More students (especially over 25, international, study abroad, interns) • More degrees (especially STEM, 1st generation, Black, Hispanic) • Higher graduation rates (especially course completions) • Well-maintained facilities • Growing endowment • More federal and industry-sponsored research funding • Reasonable tuition, fees, out of pocket cost • More credits in high school and community colleges • More inventions, start-ups, business satisfaction
The Noose is Tightening Less State Money Lower Family Income Deferred Maintenance End of Stimulus Funds Changing Demography High Cost of Innovation Even LESS State Money Higher Workloads (furloughs, layoffs, productivity efforts, increased enrollment) Limited Revenue Sources More Financial Aid Keep Tuition Down
Guidelines for Success in These Times • Improve quality, reduce cost – Increase VALUE • Meet significant, real societal needs • Through a strategic plan that is • Purposeful but multi-faceted • Aggressive • Data-driven • Challenge fundamental assumptions and modes of operation • Re-evaluate the “job to be done,” how strengths could deploy better to meet needs • New learners, methods, schedules, incentives, teaching strategies, financial resources, human resources, prices, ….
Leading Youngstown State University Vision 2020 (What do we want to be? Centennial Vision Vitality: Resources, Assets, Capabilities (How are we? – quality, resilience, strength) Founding Vision Strategic Plan Strategic Plan Strategic Plan Urban Research YSU Mission: why we exist Open Access TIME
Strategic Plan Goals Critical Priorities cause indicator change • 2020 Indicators: Vision # Vitality # Vision Vitality Mission Core Values
Strategic Planning Balancing Act Begin with the end in mind Start at the beginning Expectations/issues from: Higher Learning Commission University System of Ohio Funding formula University conditions Community Strategic plan focuses on satisfying these expectations and their resource implications • Indicators of achievement by 2020: • Mission, vision • Institutional vitality • Strategic plan focuses on CAUSES of these indicators and resource implications
Strategic Plan Structure • Mission • Vision
Strategic Plan Structure • Mission • Vision (V=A+B+C+D)
SP Timeline • July – Launch, structure, timeline • August – Data collection, situation statement • September – Campus kick-off, communication and input, vision draft • October 1 – progress report to BOT • October – Communication and input, initial draft • November – Review priorities, resources; final draft • November 30 – submit to President Anderson • December 15 – BOT action