1 / 8

Effective External Communication Strategies for Rotary Coordinators in Zone 24 West and East

This session focuses on identifying your audience, crafting the right message, choosing the appropriate format, and developing an external communication plan for Rotary Public Image Coordinators. Understand how to engage with potential members and the general public effectively.

zuniga
Download Presentation

Effective External Communication Strategies for Rotary Coordinators in Zone 24 West and East

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. EXTERNAL COMMUNICATION WORKBOOK SESSION 17

  2. ROTARY PUBLIC IMAGE COORDINATORS Zone 24 West Zone 32 Zone 24 East Dan Ceglia, RPIC Sean Hogan, RPIC Ken Miller Assistant RPIC Tanya Wolff, RPIC Guy Bissonnette, Carrie Jones, Brian Thompson Assistant RPICS

  3. LEARNING OBJECTIVES • Identify your audience • Determine the message and content • Format & delivery of the message • Create or refine an external communication plan

  4. EXTERNAL COMMUNICATIONS

  5. EXTERNAL COMMUNICATION Audience - Content - Format Who? What? How?

  6. AUDIENCE Who Do You Need To Talk To? Potential Members & General Public

  7. MESSAGE What’s Your Message? Inform: What is Rotary Invite: Join Rotary Involve: Youth Support: Fundraiser Promote: Event

  8. MESSAGE SomeFamiliarity Never Heard of Rotary Know Name Only

More Related