1 / 16

15 Marketing Facts From Heat Maps

Get the facts to optimize your marketing. From heat maps you will get the facts. Where should you put the link in your tweets? Check it out here...

SeoCustomer
Download Presentation

15 Marketing Facts From Heat Maps

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. 15 MARKETING FACTS FROM HEAT MAPS

  2. HEAT MAP AND WOMEN Source: thinkeyetracking Women tend to focus the attention on the face and the torso...

  3. HEAT MAP AND MEN Source: thinkeyetracking While men … well

  4. WHERE IS THE MODEL LOOKING ? Source: Grok It isn’t enough with a pretty face. It matters where the model is looking.

  5. BANNER ADS ARE NOT WORKING This heat map is the evidence that the banner ad position is not the best place to advertise Source: Alertbox

  6. YOU SHOULD BE ABOVE THE FOLD on the screen. Source: Fruition.net This is why you have to be above the fold on the screen, when you are working with your SEO. The red line shows the fold

  7. HEAT MAP AND TWITTER Source: HubSpot This shows that you should put the link in a tweet at the beginning of the tweet.

  8. CNN Source: CNN Look at the screen from CNN. People are looking at the box to the left of speaker and of course at the face.

  9. H&M AD Source: Eyetrackshop Men spend time looking at the woman. Women spend time reading the rest of the ad

  10. H&M AD Source: Eyetrackshop Men are not looking at the shoe 

  11. HEAT MAP AND FACEBOOK Source: Facebook Not surprising – we are looking at the faces and pictures 

  12. HEAT MAP AND BASEBALL Source: CoryGrimes Women are looking more at the torso, right?

  13. HEADLINE AND PICTURES Source: Webbyawards This heat map shows that we are looking at the headline and the pictures.

  14. HEAT MAP AND FOOTBALL We are focusing on the area in front of the player throwing the ball. Source: Sportundmarkt

  15. HEAT MAP AND BILLBOARDS Source: reports-research People still read the text to the left even though there is a large picture of a face to the right.

  16. HEAT MAP AND RESUME end dates, previous title and company , previous position start and end dates and education. Source: TheLadders Recruiters spend 6 seconds on a resume – and they focus on name, current title and company, current position start and

More Related